Twitter Can Help You Lose Weight by Erik Sass

The wonders of social media never cease: a new study by researchers at the University of South Carolina's Arnold School of Public Health suggests that individuals may benefit from group weight-loss programs on Twitter, in which participants post details of their progress and encourage each other in the struggle to shed pounds. ...Read the whole story

'Walking Dead' Zombies Follow Twitter Fans -- Grunting Ensues by Amy Corr

Some Twitter followers are people of few words -- or grunts. To promote the debut of "The Walking Dead" on French television network NT1, Darewin created a reverse-psychology social media campaign, announcing that the walker virus - a factor in "The Walking Dead" - had contaminated all NT1 employees, and asking Twitter users not to tweet the hashtag #WalkingDeadNT1 or comment on Facebook and blog posts containing said hashtag. ...More

  • search Facebook May Surprise Search Marketers With Familiar Tech by Laurie Sullivan

    Technology that makes it possible to capture intent across search engines has moved into Facebook. Some estimate that the features provide a lower cost compared with paid-search ads running on Bing or Google. Opening its platform to further integration of search-like features with support from third-party companies on desktop and mobile remains one of several announcements the social site will likely make Tuesday. ...More

  • Hunter Boots; We Are Social by Amy Corr

    Hunter Boots hired We Are Social as its social media agency. ...More