A majority of Facebook users say they sometimes take breaks from the social network because they feel bored or overwhelmed, according to the Pew Internet and American Life Project, which … Read the whole story
The program's hub allows people to tweet questions to the stars of the spot, which connected Honda's innovative technology and design with inventions, ergonomics, … Read the whole story
A new survey by Pew Research Center's Internet & American Life Project suggests that Facebook fatigue may be setting in for some, especially among … Read the whole story
The new chapter of the campaign includes a spot shot at Nissan headquarters in Franklin, Tenn. The set was the automaker's own office space. … Read the whole story
Talk about high maintenance. Confirming many marketers' suspicions, today's consumers are fussier than ever, and increasingly, they demand that brands treat them like matchless … Read the whole story
The company is touting its "Epson Connect" cloud-based printing technology through a social-media promotion (with the lengthy title of "Be Here, Print There" Remote … Read the whole story
Amid an ongoing social-marketing boom, software start-up Spredfast just raised $18 million, led by OpenView Venture Partners. The social-marketing specialist plans to invest further … Read the whole story
Consumers who use a dedicated app on Arby's Facebook page to upload pictures of themselves eating at an Arby's location will be entered in … Read the whole story
The meet-and greet mixers are scheduled to happen after hours in such key markets as New York, Los Angeles, San Francisco and Chicago, and … Read the whole story
In confirming its rumored acquisition of social TV measurement firm Bluefin Labs, Twitter also reaffirmed its commitment to its recent partnership with Nielsen to … Read the whole story
Mobile media forces advertisers to think beyond targeting media and instead target user moods. Lipton's new Instagram photo contest seems to understand and tap … Read the whole story