Wednesday, February 13, 2013

Around The Net

  • Bing Analyzes U.S. Policy Issues In Social Sentiment Bing Politics

    Bing and Fox News partnered to bring a social touch to the U.S. State of the Union address Tuesday. Bing Pulse, the platform, provided a sense of the sentiment related to critical issues that the President discussed. The results split gender and political affiliation. Bing analyzed keywords in social media posts, among other things, to determine the thinking on policy issues. ...Read the whole story

  • Pulse Gets Social With "Highlights" Venture Beat

    News magazine app Pulse is getting into the social aggregation game with Highlights -- a new feature with which users can create a tab of news based on what’s popular among those in their social circles. “Basically, any news story that your friends have shared or saved excessively will pop up within the new Highlights tab, which you can access from the ‘save stories’ tab in the left sidebar,” VentureBeat reports.  ...Read the whole story

  • Lipton Tea Targets Youth In Instagram Contest The Drum

    The competition will run via a dedicated Facebook page, where people can submit their entries and view other candidates' photos. Winners of each challenge will be announced on a weekly basis, and a prize of an all-expenses-paid safari trip to Kenya, including a Lipton tea plantation tour, will be awarded to the overall winner. The four-week campaign, "Liptagram", is a first for the Unilever brand. ...Read the whole story

  • Facebook Sued On Behalf Of Deceased Programmer Computer Business Review
  • Email Trails Search, Leads Social in Q4 E-Commerce Traffic and AOV Marketing Charts
Embracing Social: The New Formula for Online Publishers

The shift from print to online has been excruciating for many in the publishing industry. Print dollars have turned to online cents, but publishers still need to create quality content. Social can restore the balance. ...More