The Internets got into a tizzy over the weekend over one NBC political director and White House correspondent Chuck Todd's reaction to President Obama's jokes about social media at the … Read the whole story
The next phase of search engine marketing integrates information and data from social, along with devices. It means crossing media platforms and using social … Read the whole story
Kimpton Hotels is offering guests a way to relax on the road. Newly custom-designed Gaiam yoga mats with a playful butterfly motif will now … Read the whole story
They might not have the biggest social footprints, but a number of brands are distinguishing themselves for their superior social responsiveness. During the first … Read the whole story
According to a new survey conducted by AT&T, a full two-thirds of small business owners said they plan to spend as much or more … Read the whole story
We Are Social was named global social media agency of record for online discount fashion retailer, THE OUTNET. The account, previously handled in-house, will … Read the whole story
The campaign, "ugly truth," via Boston-based Arnold Worldwide, sets pairs of facts against each other, and encourages people to choose the uglier of the … Read the whole story
A&W Restaurants is jumping headfirst into social media with the help of its mascot, Rooty The Great Root Bear. Back in February, A&W Restaurants … Read the whole story
Steve Jobs said it three years ago, and it's still true: mobile ads suck. The best of mobile advertising today -- essentially mini versions … Read the whole story
SEOmoz introduced a few weeks ago what it calls Social Authority, a metric that measures influential activity on Twitter, to help marketers measure the … Read the whole story
Sarah Mogin tells us about five advanced tracking techniques that marketers may want to use in their reporting strategy and how they can serve … Read the whole story
ABC News strips down the second-screen experience to a series of emoticons and canned audio feedback. They call it an "emotional intelligence layer" -- … Read the whole story
Some interesting shifts are taking place in the whole paid vs. earned/owned media business that have some big implications for the paid part. You … Read the whole story
TV networks apparently need even more feedback -- in shorthand, if possible -- about your feelings, emotions and interactions regarding their content. ABC News … Read the whole story
As you're getting organized for next week, remember this if you're in charge of your company's Twitter account(s): fire up that special tweet for … Read the whole story