The Social Graf
Marketers think Facebook is an important advertising platform, but they also doubt the effectiveness of their efforts on the world's largest social network, according to a new survey of 3,000 … Read the whole story
The site, via digital agency Sanborn Media Factory, uses a tile-style format that in addition to streaming such team and match content as game … Read the whole story
Enticed by higher ad rates and better viewer engagement, BuzzFeed is taking its video strategy to the next level. It is launching a social … Read the whole story
Blekko cofounder Rich Skrenta integrated features from its tablet app izik to make the desktop search engine look and feel more like a mobile … Read the whole story
Overall, video sharing in the alcohol sector increased 1,593% from Q4 2012 to Q1 2013, but 97% of the total alcohol-ad shares across the … Read the whole story
Looking to push the focus to the "primary" screen, Dish Network has started a social media app connected to its Hopper DVR unit. The … Read the whole story
Socialbakers hired James Bodha as chief financial officer. Read the whole story
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We need a new social contract -- one where ads can be relevant without the threat of an invasion of privacy. In order to … Read the whole story
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Only 37% of the 92% of marketers running ads on Facebook believe their advertising is effective, according to Jennifer Slegg, citing the 2013 Social Media … Read the whole story
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According to a new study by the Urban Land Institute and Lachman Associates, Generation Y thoroughly enjoys shopping and frequently visits most types of … Read the whole story
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The role of social media for business is rapidly evolving. Through 2010, most companies were just using social channels for marketing. This was the … Read the whole story
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Twitter recently forged deals with A+E, ESPN, and Turner Sports that would promote TV content with short-form six-second videos attached to the tweet conversations. … Read the whole story
