The Social Graf
Cats may dominate the world of memes, what with their agility, misplaced dignity and general inherent absurdity, but if you really want to grab a person by the heartstrings and … Read the whole story
Fueled by its push into mobile advertising, Facebook this year will account for 7.4% of U.S. digital ad spending, making it second only to … Read the whole story
Strengthening its native advertising, video and social media efforts, News Corp. is buying Ireland-based Storyful for about $25 million. The Dublin-based start-up helps publishers … Read the whole story
When Google released Goggles, an app that allows users to snap a photo and search the Web for more information about the image, company … Read the whole story
Instagram on Thursday highlighted results from initial campaigns run so far on the photo- and video-sharing service. Instagram's analysis focused on traditional brand metrics, … Read the whole story
A new study suggests that brands in the $24 billion-a-year industry could be doing a lot more to market in the digital realm. Half … Read the whole story
Foursquare on Thursday announced landing another $35 million in a fourth-round funding led by DFJ Growth, Barry Schuler's investment vehicle. That brings the total … Read the whole story
While the top TV shows this year in terms of viewing were dominated by NFL football, it was a number of cable TV dramas … Read the whole story
The holding company makes eight deals in the last 10 days, including two social media company transactions by GroupM and a stake in the … Read the whole story
COMMENTARYStatus message question asking (SMQA): That's how some researchers at Microsoft describe the ability to post a question in a social status feed and … Read the whole story
COMMENTARYHow many more canceled television series will return to life via Kickstarter or other crowdsourcing initiatives? And who will enjoy the profits from those … Read the whole story
COMMENTARYRemember when search marketing companies first began to delve into services supporting campaigns on social sites? Now a slew of these agencies that got … Read the whole story
