The evidence keeps piling up, as more studies confirm that U.S. Hispanics lead the general population in social media, mobile and e-commerce adoption. Some 80% of U.S. Hispanic adults use … Read the whole story
Facebook CEO Mark Zuckerberg has outlined the Internet.org blueprint: bring online billions more in the next decade by working with wireless operators and other … Read the whole story
Coming off its social success at the Super Bowl, Budweiser is again appealing directly to sports fans, along with their fondness for national holidays. … Read the whole story
Appealing to a younger demographic, MSNBC has recruited social-leaning news start-up Vocativ to produce some edgier, more provocative fare. The Vocativ-produced stories will cover … Read the whole story
Driven by a surge in demand for most electronic media, especially the digital kind, the confidence of advertisers and agency media buyers to increase … Read the whole story
Facebook announced in January that it is eliminating sponsored stories starting this April. The social network now takes the time to ensure that when … Read the whole story
Could social marketing-a subject that pharma loves to talk about but hasn't been able to do much about-come to pass in 2014? Perhaps the … Read the whole story
Imagine sending a group message to people to let them to know about an event happening within the hour in their city. Read the whole story