Over the last two weeks everyone has been trying to parse the meaning, if any exists, of the viral "Alex from Target" phenomenon. The short but substantially complete version of … Read the whole story
Facebook has been roundly criticized for forcing users to download a distinct app to send and receive mobile messages. Three months after the change, … Read the whole story
The Red Bull "Art of Can" competition, where artists conceptualized and created pieces of art using only Red Bull cans, helped propel the soft … Read the whole story
Overall, marketers in the U.S. will spend more than $103 billion on search, display, social media, and email marketing by 2019 -- growing at … Read the whole story
"We want to celebrate a relationship, not just a first date or marriage like so many of our competitors are doing," Allison Braley, Zoosk's … Read the whole story
With Tumblr's recent video launch, multichannel networks jockeying for YouTube "stars," Facebook, Twitter and others' advanced video products, and the ascension of digital video … Read the whole story
The Rugby World Cup organisers had little choice other than to block out outdoor advertising around the stadia in next year's competition. The trouble … Read the whole story
In its new Instagram campaign, Amex allows members to take over the feed for a day. The model recognizes that the real energy of … Read the whole story
Recently, an article entitled "Peak Google" lit up Twitter, postulating that the business of search advertising, while not dying, is likely to be surpassed … Read the whole story
Quick quiz, sports marketers ... in the two weeks that have now elapsed since World Series game seven, do you remember Rikk Wilde, aka … Read the whole story