The Chief Marketing Officer Council is expanding its partnership with UNICEF's Global Innovation Center with the launch of a new global online community, CauseTech.net, where members can crowdsource and share … Read the whole story
Surveying the shows unveiled during last week's upfronts, it's still too soon to separate the studs from the duds. Yet according to early buzz … Read the whole story
On Friday, the Digital Engagement Index reached its highest point since February 3. Coca-Cola and CBS totaled over 8.5 million combined engagements. Read the whole story
The campaign, geared toward millennial customers, will reach over 40 million people through Instagram's user engagement and additional print advertising, according to the brand. Read the whole story
The Challenge is a new social media contest that provides fans with the opportunity to support for their favorite golfer during the tournament while … Read the whole story
Google reportedly will roll out a Buy button on search product ads that will take consumers to a landing page that allows them to … Read the whole story
If one or more European mobile network operators is serious about "bombing" Google to the negotiating table with ad-blocking software, it will only prove … Read the whole story
A 1995 book, "Teach Yourself the Internet," shows how quickly the world has changed from that time -- but also provides a clue to … Read the whole story