The e-commerce arena, long dominated by Amazon, is heating up with new initiatives from the other online titans, Google and Facebook. Earlier this week Google began testing "buy" buttons in … Read the whole story
Facebook is testing a "Watch Later" button on select desktop videos. The DVR-like options clearly threatens many ontent platforms from YouTube to Instapaper. Read the whole story
While the market for live-streaming apps is still taking shape, new findings show that Twitter's Periscope has a healthy lead on Meerkat. Since its … Read the whole story
Activision secured a spot on the leaderboard thanks to the recent trailer promoting the video game 'Tony Hawk's Pro Skater 5'. The brand's engagement … Read the whole story
Diet Coke is collaborating with British fashion brand J.W.Anderson. Designs will be unveiled in late July and the collection will feature two limited-edition designer … Read the whole story
Not so long ago, when a teen decided he needed a new pair of sneakers, the first step in his process would be to … Read the whole story
Interruptive advertising has been the foundation of the media business since it's inception. Historically TV, print and radio have all been monetized by interruptive … Read the whole story