The Social Graf
NBCUniversal is hip to what the kids are doing nowadays, daddy-o: it's all happening on the Internet, and it wants in, baby! Toward that end, the TV and movie giant … Read the whole story
Rebounding from a recent slump, LinkedIn on Thursday said second-quarter revenue was up 33%, year-over-year, to $712 million. The social net now boasts about … Read the whole story
Old Navy's #Unlimited back-to-school music video assisted a 54% increase in digital engagement. The brand's #Unlimited fundraising campaign supports the Boys & Girls Club … Read the whole story
Chicago-based 4C, a data science software company, has acquired Netherlands-based Teletrax to connect digital ads with television broadcasts, to simultaneously serve the brand's advertisements … Read the whole story
As far as media consumption milestones go, 2016 could well be "the year" for two important media: mobile and video. According to new estimates … Read the whole story
COMMENTARYRunning paid-search campaigns in Google AdWords to promote Facebook posts can be a painless way to begin integrating search into social campaign -- but … Read the whole story
