When generating individual News Feeds, the social giant will now consider user feedback, and especially indications that users like -- and like engaging with … Read the whole story

Pepsi secured a spot on the leaderboard for the 4th consecutive day in the build up to the Super Bowl 50 Halftime Show. The … Read the whole story

Nearly 10% of respondents in a survey for the National Retail Federation say Super Bowl spots make the overall telecast last too long. Almost … Read the whole story

With the cost of a :30-second spot reaching $5 million during Super Bowl 50, SMG offers "Six Winning Super Bowl Strategies for Brands" to … Read the whole story