- Social Media Influencers Help Spread Hard Rock's New Dance Video
MAD, Larissa Faw - Friday, November 28, 2014
Agency TVGla and Hard Rock are leveraging the popularity of these t-shir ...
- NEW! Best Buy Rewards Twitter Followers With Tech, Kitchen Gifts
Out to Launch, Amy Corr - Friday, November 28, 2014
Campaigns like this one for Best Buy make me rethink my stan ...
- If You're Happy And You Know It, Stuff Your Face
Mad Blog, - Wednesday, November 26, 2014
With the big gobble-gobble weekend approaching, it's probably a great time f ...
- New Weight Watchers Campaign Offers 'Help For The Hard Part'
Marketing Daily, Karlene Lukovitz - Friday, November 28, 2014
Struggling to compete with weight-loss apps, Weight Watchers is not only getti ...
- NEW! Kmart 'Joes' Are Back This Holiday Season With 'Jingle Bellies'
Out to Launch, Amy Corr - Wednesday, November 26, 2014
From ball shaking to belly shaking. Kmart's "average Joes" are back aga ...
- Lenovo Pranks Happen In A Snap
Marketing Daily, Aaron Baar - Tuesday, November 25, 2014
"We're always looking for new and different ways to get our bra ...
- NEW! Salt-N-Pepa Push It Real Good In Latest Geico Ad
Out to Launch, Amy Corr - Tuesday, November 25, 2014
Salt-N-Pepa's iconic song, "Push It," takes on a more family-friendly meaning ...
- New 'Know Your Food' Positioning For Cargill Turkey And Cooked Meats
MAD, Steve McClellan - Monday, November 24, 2014
"Consumers are becoming more interested in where their food comes from," sa ...
- Tim Hortons Taps Social Stars For Tacky-Sweater Campaign
Marketing Daily, Karlene Lukovitz - Monday, November 24, 2014
The chain has rolled out a special cup design inspired by ...
- Chrysler Dances With American Music Awards Broadcast
Marketing Daily, Karl Greenberg - Monday, November 24, 2014
The Eminem ad teased the upcoming video for his song, wherein ...
- NEW! Rob Lowe Has Wimpy Arms In Latest DirecTV Ad
Out to Launch, Amy Corr - Monday, November 24, 2014
Don't make the garbage bag too heavy, because Rob Lowe is sporti ...
- HP, 180LA 'Moves' With Meghan Trainor For Holiday Campaign
MAD, Larissa Faw - Friday, November 21, 2014
Trainor is partnering with Epic Records, technology company HP and ad agen ...
- Subaru Shares The Love With Year-End Campaign
Marketing Daily, Karl Greenberg - Friday, November 21, 2014
Alan Bethke, VP marketing with the Cherry Hill, N.J., company said th ...
- Nikon Celebrates 'Generation Image'
Marketing Daily, Aaron Baar - Saturday, November 22, 2014
At the center of the campaign is a Web site that wi ...
- NEW! Amy Poehler Continues To Delight In Latest Old Navy Ad
Out to Launch, Amy Corr - Friday, November 21, 2014
Old Navy has launched another amusing spot starring Amy Poehler. This ti ...
- BBH, PlayStation Dance With New Ad Campaign
MAD, Larissa Faw - Thursday, November 20, 2014
Sony is teaming with Bartle Bogle Hegarty (BBH) New York for "Greatne ...
- Bob Evans Intros 'Broasted' Chicken With Video, Digital Campaign
Marketing Daily, Karlene Lukovitz - Thursday, November 20, 2014
The campaign, from the Pittsburgh-based Brunner agency, targets consumers 25 to 4 ...
- Southern California Dealers Bring Back Helpful Honda Guys
Marketing Daily, Karl Greenberg - Thursday, November 20, 2014
The organization's TV and social channels are running a series of n ...
- Sprint CEO Stars In New Hispanic Campaign
MediaDailyNews, Erik Sass - Thursday, November 20, 2014
Sprint's new CEO, Marcelo Claure, is also its chief pitchman in ...
- NEW! Geico Launches Final 'Did You Know' Ad
Out to Launch, Amy Corr - Thursday, November 20, 2014
GEICO is done with ads running under its "Did You Know" umbrell ...
- AAF Partners With generationOn To Amplify Youth Public Service Programs
MAD, Steve McClellan - Wednesday, November 19, 2014
Through this partnership, generationOn service clubs with members ages 5-18 will ...
- Hey, Young People Get Lymphoma Cancers Too
MAD, Larissa Faw - Wednesday, November 19, 2014
The Lymphoma Research Foundation (LRF) is teaming up with creative agency Rais ...
- Dynamic Yield Puts Marketers In Control Of Online Efforts
MAD, Larissa Faw - Wednesday, November 19, 2014
Dynamic Yield, an automated real-time content optimization engine, is introducing a n ...
- SaveMyShows Site Debuts Anti-Dish Campaign
MediaDailyNews, Wayne Friedman - Wednesday, November 19, 2014
Another anti-Dish Network marketing campaign -- this one from Turner Broadcasting ...
- Your Ad Campaigns Are Telling You Something
MediaDailyNews, Jon Elvekrog - Thursday, November 20, 2014
When one ad campaign finishes, how soon do you move on ...
- NEW! Skittles Rain On Trey Wingo For NFL Season Campaign
Out to Launch, Amy Corr - Wednesday, November 19, 2014
This fake video shoot looks like real fun. As part of Skittle ...
- NEW! Fitbit Launches First-Ever Ad Campaign
Out to Launch, Amy Corr - Tuesday, November 18, 2014
I might be the only person not rocking a Fitbit nowadays. B ...
- NEW! Turkish Airlines Sends Soccer Star On Epic Foodie Trip
Out to Launch, Amy Corr - Monday, November 17, 2014
Turkish Airlines sent soccer sensations Lionel Messi and Didier Drogba on ...
- Super Bowl Rookie Wix.com Hopes To Sharpen Identity With In-Game Ad
MAD, Larissa Faw - Friday, November 14, 2014
After running direct response TV advertising campaigns for the past two yea ...
- HelloWorld, Belk Launch Santa Baby Campaign
MAD, Larissa Faw - Friday, November 14, 2014
This week, Belk and digital agency HelloWorld are launching the Santa Ba ...