- Google's Reese Leads DoubleClick Ad Exchange Sales In U.S.
Online Media Daily, Laurie Sullivan - Tuesday, November 24, 2009
Lexi Reese, Google's newly appointed director of sales for the DoubleClick ...
- Right Media Founder Walrath Leaves Yahoo
Online Media Daily, Mark Walsh - Monday, November 16, 2009
Right Media Exchange founder Michael Walrath, who sold the company to Yah ...
- IAB, Bain Unveil 'Roadmap' For Building Brands Online: Report Addresses Industry's Dysfunctions
Online Media Daily, Joe Mandese - Thursday, November 12, 2009
Last year, the Interactive Advertising Bureau and Bain & Co. released t ...
- From Ad Networks To Audience Aggregation: Where Advertising Is Heading
Online Media Daily, Mark Walsh - Tuesday, November 3, 2009
The ability to target and buying audience segments is rapidly becoming t ...
- Trick Or Click! Why Are Advertisers Letting Themselves Get Tricked?
Online Media Daily, Kirby Winfield - Tuesday, November 3, 2009
Trick or treat! Before I open the door to hear that perenni ...