- Tremor Video Pulls TV Listings Into Video Ad Formats
MediaDailyNews, Wayne Friedman - Thursday, August 29, 2013
Hoping to push more TV viewers and filmgoers while interacting with TV/vid ...
- News Corp. Unveils Global Programmatic Exchange: Says 'Third Parties No Longer Invited To The Party'
Online Media Daily, Joe Mandese - Wednesday, August 21, 2013
News Corp. this morning unveiled plans to launch a "global programmatic advertisi ...
- Ad Nets Brace For Programmatic Shakeout, Will News Corp. Be First Of Many?
Real-Time Daily, Tyler Loechner - Wednesday, August 21, 2013
Ad networks are bracing for the loss of some of the mo ...
- Jumptap Acquisition Adds to Rough Beginnings for YuMe, Tremor Video
Around the Net in Video, P.J. Bednarski - Thursday, August 15, 2013
Wall Street is resisting ad tech stocks, for whatever reason. When Millenni ...
- Placed Wants To Link Mobile Ads To Store Traffic
Mobile Marketing Daily, Steve Smith - Thursday, August 15, 2013
The location analytics firm Placed is partnering with launch partner local ...
- Womensforum.com Expands Ad Options
Online Media Daily, Mark Walsh - Wednesday, August 14, 2013
Started in 1996, Womensforum.com's biggest changes have come in just the la ...
- Epom Opens RTB Department With Trading Desk In The Works, Taps StrikeAd's Rakytskyy To Lead Charge
Real-Time Daily, Tyler Loechner - Thursday, August 15, 2013
Epom, a global ad management company based in Ukraine, this week launch ...
- Hackers Using Ad Networks To Target Users
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, August 14, 2013
Why in the world are overseas hackers building their own ad network ...
- Millennial Media Buys Mobile Ad Rival Jumptap
Online Media Daily, Mark Walsh - Tuesday, August 13, 2013
Millennial Media on Tuesday agreed to acquire Jumptap in a merger ...
- Millennial Media Teams With Adsmovil To Expand In Latin America
Online Media Daily, Mark Walsh - Thursday, August 8, 2013
Millennial Media has entered into a partnership with Latin American mobile ...