- A 1-2-3 Punch to Display Advertising ROI
Online Media Daily, Paul Knegten, Eran Shir - Thursday, October 29, 2009
Let's boil this display beast down to a 1-2-3. For most ...
- HuffPo Enlists PubMatic
Online Media Daily, - Wednesday, October 7, 2009
The Huffington Post has selected PubMatic to optimize its ad revenue aft ...
- Crossing The Rubicon: Die Is Cast With Bid To Become The Google Of Online Display
Online Media Daily, Joe Mandese - Wednesday, October 7, 2009
The Rubicon Project, one of a spate of technology-focused companies that ha ...
- When Algorithms Collide
OMMA Magazine, Ace , mackenzie , Ted Shergalis, Leon Zemel - Thursday, October 29, 2009
The online advertising marketplace has seen its fair share of arms race-li ...