- CVS Caremark Creates IT Team To Manage SEO, Ecommerce Projects
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 21, 2014
CVS Caremark has begun putting together a technical team to support sear ...
- Programmatic Buying: Efficiency, Effectiveness But Also Lack of Knowledge & Transparency
MAD, Bill Duggan - Tuesday, April 8, 2014
Advertisers are clearly climbing the learning curve with programmatic buying. There ...
- Eliminating The 'Learning' From 'Machine Learning'
RTBlog, Tyler Loechner - Wednesday, April 9, 2014
Why learn, when you can be omniscient from the start? That's wh ...
- Hold The Phone: MediaCom, Medialets Forge 'Preferred Partnership'
MAD, Steve McClellan - Monday, April 7, 2014
It's the second big mobile vendor deal that the agency has stru ...