- Ad Targeting, Promotions Up Online Sales
Online Media Daily, Laurie Sullivan - Wednesday, December 28, 2011
There is a quantifiable relationship between a positive customer experience and increas ...
- Affectv Socializes Images, Ads
Online Media Daily, Laurie Sullivan - Saturday, December 24, 2011
Affectv engineers are working on a series of products to make advertisi ...
- Mobile Video Vendors Boost Their Ad Offerings for 2012
VidBlog, Daisy Whitney - Friday, December 23, 2011
Mobile video is slated to become a bigger business in 2012, wi ...
- Engagement Doubled With Mixed Spanish/English Video Ads, Tremor Video Reports
VidBlog, Daisy Whitney - Monday, December 19, 2011
Engagement with interactive online video ads can spike if targeted in ...
- PlaceIQ Gets Funding To Nano-Target Local Context
Online Media Daily, Steve Smith - Thursday, December 15, 2011
PlaceIQ, a start-up that just received $4.2 million in funding, says th ...
- WPP To Acquire Digital Video Advertising Firm Panache
Raw, Steve McClellan - Tuesday, December 6, 2011
WPP's digital marketing technology firm, 24/7 Real Media, has agreed to acqui ...