- Nielsen Taps eXelate's Data Pipeline
Online Media Daily, Laurie Sullivan - Tuesday, August 27, 2013
Nielsen Online Audience Segments - TV Viewing, has begun using eXelate conne ...
- Retargeting Growing Pains
Programmatic Insider, Chris Sukornyk - Thursday, August 22, 2013
Properly harnessed, site retargeting can be a fantastic marketing tool. Our probl ...
- Momentum Marketing
Marketing Daily, Greg Ippolito - Thursday, August 8, 2013
If you want to move people, you have to become a pa ...
- Facebook Refines News Feed Changes, Transparency
Online Media Daily, Mark Walsh - Tuesday, August 6, 2013
Facebook on Tuesday said it would begin publishing blog posts dedicated ...
- Visible World Sheds Light On Targeted Ad Effectiveness, Study Based On Billions Could Boost Perception Of TV
MediaDailyNews, Joe Mandese - Tuesday, August 6, 2013
In a week that has begun with some troubling news for t ...
- Geofencing: A New Generation of Mobile Check-Ins
Mobile Marketing Daily, Joe Gillespie - Monday, August 5, 2013
When combined with mobile-activated calls to action, a geofencing model can deliv ...