- Retailers Waste More Than Half Of Digital Budgets On Bot Traffic
MediaDailyNews, Laurie Sullivan - Friday, December 19, 2014
Suspicious Web traffic in the U.S. rose 36% sequentially in the thi ...
- 5 Lessons To Learn For Black Friday As Boxing Day Sales Loom Large
MAD London, Sam Barnett - Friday, December 19, 2014
As standard delivery windows shut between this Friday and the following Monda ...
- Ditto Labs Brings Image Recognition To Social Audience Targeting
Real-Time Daily, Tyler Loechner - Wednesday, December 17, 2014
Ditto Labs, an image recognition platform, on Tuesday announced an upgrade ...
- Facebook Is Dropping Bing So It Can Turn Search Queries Into Better Targeted Ads
London Blog, Sean Hargrave - Tuesday, December 16, 2014
Keeping traffic within the four walls of Facebook seems less of ...
- Industry Speculates On Facebook's Post-Bing Play, Will It Include Search?
Search & Performance Marketing Daily, Laurie Sullivan - Monday, December 15, 2014
Facebook's advertising platform was not greatly impacted by dropping Bing because t ...
- Why Do People Use Ad Blocking Tech?
Around the Net in Video, P.J. Bednarski - Friday, December 12, 2014
AdBlock Plus and others major adblock providers provide some insight into the ...
- Facebook Tools Offer Improved Targeting
Around the Net In MAD London, Sean Hargrave - Thursday, December 11, 2014
Facebook is promising publishers "better targeting" and "more intelligence" with the laun ...
- Sky AdSmart Can Now Target Postcodes
Around the Net In MAD London, Sean Hargrave - Wednesday, December 10, 2014
The postcode targeting builds on the existing location-based advertising offered by S ...
- IRI Taps Datalogix For Retail Purchase Data
MediaDailyNews, Erik Sass - Wednesday, December 3, 2014
Information Resources Inc. announced this week that it has struck a de ...
- Beacons Living in the Shadow of Mobile Holiday Shopping
MobileShopTalk, Chuck Martin - Wednesday, December 3, 2014
In the world of mobile commerce, all attention has been focused ...
- Prime Time Is App Time, But The Impulse to Download Was Sparked Earlier In The Day
Data and Targeting Insider, Steve Smith - Tuesday, December 2, 2014
Mobile behaviors are subtle and sometime inscrutable. Just because people are leani ...