- A Kick(back) In The Teeth -- Are Agencies Working For Brands, Or Themselves?
London Blog, Sean Hargrave - Friday, May 27, 2016
Is your media plan serving you or your agency's quota for kickback ...
- Google Lets Brands Bid Based On Device Type, Hailed A 'Significant' Move
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 25, 2016
Google's step to increasingly push ad budgets into mobile seems to ha ...
- Marketers Get More Done By 'Batching' Emails Instead Of Replying Immediately
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, May 25, 2016
You might think by responding on demand you're able to manage vario ...
- OMG! Agency Kickbacks Could Lead To Jail Time!
Mediapsssst, Richard Whitman - Tuesday, May 24, 2016
If Business Insider's take is any indication, all hell is going ...
- M&S Seeks Aligned Consistent Message Through Ad Account Review
Around the Net In MAD London, Sean Hargrave - Tuesday, May 24, 2016
Marks & Spencer is looking to send customers the same message in-sto ...
- Survey Probes Marketing Performance-Related Talent Issues
MAD, Steve McClellan - Monday, May 23, 2016
UK marketing consultant ID Comms is conducting a survey examining talent issu ...
- Premier Inn Hands GBP15m Ad Account To Lucky Generals
Around the Net In MAD London, Sean Hargrave - Monday, May 23, 2016
The independent agency fought off competition from Grey in the final roun ...
- Nationwide Puts GBP20m Media Account Up For Review
Around the Net In MAD London, Sean Hargrave - Thursday, May 19, 2016
Britain's biggest building society has used Havas Media as its planning a ...
- New Doorways To Advertising: Meet Jibo, The Social Robot
Connected Thinking, Chuck Martin - Thursday, May 12, 2016
The social robots are coming. And there just may be a n ...
- MINI Moves From Iris To The Brooklyn Brothers
Around the Net In MAD London, Sean Hargrave - Monday, May 9, 2016
The account moves from Iris, the incumbent -- which will continue ...
- A Firestorm, Financial Collapse -- And A Way Out?
Online Spin, Maarten Albarda - Monday, May 9, 2016
My article last week, which referenced a study published by Group ...
- BMW Puts GBP20m Media Account Up For Review
Around the Net In MAD London, Sean Hargrave - Thursday, May 5, 2016
BMW is reviewing its estimated GBP20 million media account in the U ...
- Netflix Seeks Media Agency For Special Projects
Around the Net In MAD London, Sean Hargrave - Thursday, May 5, 2016
Netflix, the online film and TV streaming site, is on the hu ...
- A Contract For Trust
MAD, Tom Denford - Wednesday, May 4, 2016
It's not just in the U.S. where relationships between media agencies a ...
- Corbis Rebrands To BEN, Moves To L.A. To Focus On Product Placement
MediaDailyNews, Laurie Sullivan - Thursday, May 5, 2016
Corbis, an image-licensing company founded by Bill Gates, quietly divested its photograp ...
- WPP Spent $1B On Facebook Last Year, Plus Nine Other Agency Facts You Need to Know
Around the Net in Real-Time, Tobi Elkin - Monday, May 2, 2016
Ad Age presents useful facts in its
Agency Report 2016. He ...