- Mellow Yellow
Media Magazine, Laurie Sullivan - Monday, November 3, 2008
The TBWA/Chiat Day/Tequila office in Los Angeles has bright yellow beams ...
- Comedy Central Intros Two-Minute Satirical Ads
Around the Net In Media, Joan Voight - Friday, November 28, 2008
...
- Landmark Hulu Ad Discovery: Consumers Like Choice!
Around the Net In Online Marketing, Ross Fadner - Friday, November 28, 2008
A new test reveals that the vast majority of Hulu users pref ...
- Law Firm Challenges Rules Restricting Online Promotion
Online Media Daily, Wendy Davis - Wednesday, November 26, 2008
A law firm in Louisiana is challenging new advertising rules that appe ...
- GM Deepens Marketing Cuts, Ends Tiger Woods Deal
MediaDailyNews, David Goetzl - Monday, November 24, 2008
The dramatic cuts in General Motors' marketing efforts continued Monday as t ...
- AdBrite Launches CPC Auction For Banner Ads
Online Media Daily, Gavin O'Malley - Monday, November 24, 2008
Marking a significant departure from traditional CPM-based advertising, ad exchange AdBrite h ...
- Microsoft Silverlight Creates Ads for 'New York Magazine'
Online Media Daily, - Tuesday, November 25, 2008
EyeWonder and Akamai Technologies have delivered the first in-stream advertisements through Microso ...
- THQ Names Massive Exclusive In-game Ad Provider
Online Media Daily, - Tuesday, November 25, 2008
Massive Inc., a wholly owned subsidiary of Microsoft, and THQ Inc. announc ...
- For Luxury Brands, Less Money To Spend On Ads
Around the Net In Brand Marketing, Thom Forbes - Monday, November 24, 2008
...
- The End For Banners?
Around the Net In Online Marketing, Ross Fadner - Monday, November 24, 2008
Will a recession finally kill off the banner ad? Mediaweek's Mike Shiel ...
- CraveOnline Launches Holiday Gift Guide
Online Media Daily, - Monday, November 24, 2008
CraveOnline.com is launching a multi-sponsored holiday gift guide. The CraveOnline Holiday Gi ...
- Laid off Media Staffers Can Blame Detroit
Around the Net In Media, Joan Voight - Friday, November 21, 2008
Workers who have recently been let go from media companies can t ...
- Video Ads: White Knight For Local Advertisers?
Online Media Daily, Gavin O'Malley - Friday, November 21, 2008
Can the video boom save local online advertisers from the tough econom ...
- AAF Inducts 8 To Ad Hall Of Fame
Marketing Daily, - Wednesday, November 19, 2008
The American Advertising Federation has inducted new members into its 2008 Advertisi ...
- Orange Generation
Media Magazine, Joan Voight - Monday, November 3, 2008
Early this year, Danish sculptor Jens Galschiot and his art workshop, A ...
- Media X: New, Not Necessarily Improved
MediaDailyNews, Jack Feuer - Wednesday, November 19, 2008
The mangled legacy our inept leaders have left us is that eve ...
- Adweek Celebrates 30th Anniversary With Special Issue
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 18, 2008
Adweek is celebrating its 30th year of publicaton with a special iss ...
- Chitika Targets Ads to Search Engine Queries
Online Media Daily, - Tuesday, November 18, 2008
Search-targeted ad company Chitika, Inc. announced a 200% growth in its Chiti ...
- New Book Looks At Long History Of Women In Advertising
Around the Net In Brand Marketing, Thom Forbes - Monday, November 17, 2008
Jerry Della Femina, meanwhile, recommends that we all read Juliann Sivulka's ...
- TV Talent Doubles As Pitchmen
Around the Net In Media, Joan Voight - Monday, November 17, 2008
TiVo has paved the way toward seemingly inevitable scenarios where on-air tale ...
- Scale, Tech Can Stymie Addressable TV Ads
Around the Net In Media, Joan Voight - Monday, November 17, 2008
Thanks to deals such as the new Dish-Invidi pact, marketers may ...
- IBM Study Finds Adoption Of Online, Mobile Content Doubling
Online Media Daily, Joe Mandese - Monday, November 17, 2008
The rate of growth of most forms of digital content services ...
- Gorilla Nation Partners With Xbox For 'Fable 2' Promo
Online Media Daily, - Monday, November 17, 2008
Ad Rep firm Gorilla Nation has partnered with Xbox for the digit ...
- Global Deal Focuses On Local Ads
Online Media Daily, - Friday, November 14, 2008
Australian advertising company Digital Network Sales has inked a deal with AdGe ...
- Online Broadcast Media Drilldown
Research Brief, Jack Loechner - Friday, November 14, 2008
A deeper look at top advertisers in the Online TV and Rad ...
- Classmates.com Sued Over Emails Promising Contact With Schoolmates
Online Media Daily, Wendy Davis - Thursday, November 13, 2008
A California resident has sued Classmates.com for allegedly tricking him into purchasi ...
- Media X: Why The Sequel Will Suck
MediaDailyNews, Jack Feuer - Wednesday, November 12, 2008
The election results were like the ending to an old-fashioned Hollywood movi ...
- Sundance Screens More Sponsorships
MediaDailyNews, David Goetzl - Tuesday, November 11, 2008
Sundance Channel continues to be ad-free, but since last year, the cabl ...
- Burst Launches Auto Intenders Network
Online Media Daily, Gavin O'Malley - Tuesday, November 11, 2008
Targeting national auto marketers and dealers, Burst Media is launching a behavior ...
- Marketing Execs Want More Creative Risk
Research Brief, Jack Loechner - Wednesday, November 12, 2008
According to a study from The Creative Group, 65% of marketing executiv ...