- Vincent Bollore Resigns Havas Chairmanship
MAD, Steve McClellan - Friday, August 30, 2013
His son Yannick succeeds him as the company reported less than ...
- Tribune TV Revs Sink 20%, Ad Revs Down 7%
MediaDailyNews, Wayne Friedman - Friday, August 30, 2013
Tribune's broadcasting operations pulled down the company's overall results for the seco ...
- CNBC Audience Purchased 38% Of Products Advertised
MediaDailyNews, David Goetzl - Friday, August 30, 2013
CNBC has produced research that, if anywhere close to being on targe ...
- Yahoo Braces For More Ad Declines, YouTube Sees Uptick
Online Media Daily, Mark Walsh - Friday, August 30, 2013
Yahoo may have topped Google in U.S. traffic in July for t ...
- Revamped SMGX Is Now London-Based; Muszynski Takes On Dual Spark, SMG Role
MAD, Steve McClellan - Friday, August 30, 2013
The advanced TV, marketplace intelligence and "thought leadership" unit prepares to sca ...
- Pool Joins MARC USA In New Role At The Agency
MAD, Steve McClellan - Thursday, August 29, 2013
The Pittsburgh ad shop, after a series of recent wins, has creat ...
- Tremor Video Pulls TV Listings Into Video Ad Formats
MediaDailyNews, Wayne Friedman - Thursday, August 29, 2013
Hoping to push more TV viewers and filmgoers while interacting with TV/vid ...
- Kia Drives 'Soul' Ads In Adult Swim Shows
MediaDailyNews, David Goetzl - Thursday, August 29, 2013
Turner has worked with Kia to create a trio of animated a ...
- You Could Be The Nobody That Rich Silverstein Answers To
Mediapsssst, Staff Report - Friday, August 30, 2013
Or you could be the horse's ass that doesn't want to wo ...
- Twitter Opens Lead-Gen Tool To All Advertisers
Online Media Daily, Laurie Sullivan - Thursday, August 29, 2013
Twitter made its Lead Generation Card business available Thursday to all advertiser ...
- Vincent Bollore Resigns Havas Chairmanship
Raw, Steve McClellan - Friday, August 30, 2013
His son Yannick replaces him. ...
- The Case For Small Data
MAD, Claudia Caplan - Thursday, August 29, 2013
Right now, Big Data is, well, big. But we shouldn't lose sig ...
- Sorrell: POG Strategically Flawed; Rationale Is "Nonsense;" "Neutral Impact" On WPP
MAD, Steve McClellan - Thursday, August 29, 2013
The WPP CEO said that the only impact the planned merger wou ...
- Cognitive Networks Integrates Advertising Into LG's Smart TV Platform
MediaDailyNews, David Goetzl - Wednesday, August 28, 2013
Cognitive Networks, which has a system that can facilitate interactive advertising, h ...
- AKQA Staffers Not Playing Nice In The Sandbox
Mediapsssst, Staff Report - Thursday, August 29, 2013
In brawl-like atmosphere employees swing bottles and slam bodies; somebody needs ...
- Facebook Mobile Ad Share To Triple
Online Media Daily, Mark Walsh - Wednesday, August 28, 2013
Facebook's share of mobile Internet ad revenues is expected to roughly trip ...
- YuMe Discloses Q2 Earnings, Announces Partnership with Evidon on Privacy Pact
Online Video Daily, P.J. Bednarski - Thursday, August 29, 2013
YuMe, in its first earnings report since going public at the beginni ...
- Havas Media Wins Emirates Airline Account
MAD, Steve McClellan - Wednesday, August 28, 2013
It's turning out to be a big month for the Havas Med ...
- Levi's and MasterCard Headed To Review?
Mediapsssst, Staff Report - Wednesday, August 28, 2013
It appears to be the case given reshufflings in the CMO ran ...
- Yahoo Revamps More Sites, Extends In-Stream Ads
Online Media Daily, Mark Walsh - Tuesday, August 27, 2013
Yahoo on Tuesday rolled out several key properties remodeled in the sty ...
- LinkedIn Courts Auto Advertisers With Affluent Audience
Online Media Daily, Mark Walsh - Tuesday, August 27, 2013
As LinkedIn evolves from a job networking site into a professional publishi ...
- 'Baltimore Sun' Runs 'Terrible' Retro Ad On Home Page
Around the Net In Media, Phyllis Fine - Tuesday, August 27, 2013
The old-fashioned, copy-intensive Jarvis Appliance ad that recently ran on The Baltimo ...
- UM Awarded Global Hershey's Account
MAD, Steve McClellan - Monday, August 26, 2013
Chocolate marketer Hershey has consolidated its global media agency account with Interpubl ...
- Out-of-Home Continues Revenue Upswing
MediaDailyNews, Erik Sass - Monday, August 26, 2013
Out-of-home advertising revenues increased 5% from around $2.1 billion in the seco ...
- Twerk Your Booty MTV
Mediapsssst, Staff Report - Tuesday, August 27, 2013
Condom maker Trojan had to feel pretty satisfied with its hookup wi ...
- Google PLA Impressions Outpace Text Ads
Online Media Daily, Laurie Sullivan - Monday, August 26, 2013
The share of product listing ad (PLA) impressions compared with standard te ...
- Best Worst Ad. You Reddit Here First
Garfield at Large, Bob Garfield - Monday, August 26, 2013
TV commercials have been steadily losing their primacy -- but they're sti ...
- GSP New York Adds Accounts, Staff
MAD, Steve McClellan - Friday, August 23, 2013
Omnicom Group's Goodby Silverstein & Partners continues to add clients and ra ...
- Mindshare's Antony Young Joins Water Cooler Group
MAD, Steve McClellan - Monday, August 26, 2013
The media agency veteran will help manage a handful of specialist sho ...
- Lift And Separate What?
Mediapsssst, Staff Report - Monday, August 26, 2013
For years bra ads hawked their products without even mentioning the bo ...