- Boomers Will Be Fine...Until They're Not
MAD, Peter Hubbell - Tuesday, April 29, 2014
Rational Boomers act irrationally when confronting aging. The challenge for brands ...
- Slow Growth In Pay-For-Performance Compensation
MAD, Steve McClellan - Wednesday, April 30, 2014
Performance-based pay is up versus three years ago but not by ...
- Kao USA Selects Arnold WW For Jergens, John Frieda Global AOR Duties
MAD, Steve McClellan - Wednesday, April 30, 2014
The selection comes after a review that began in February. KBS+P w ...
- Havas Acquires 'Zero Risk' Shop Revenue Frontier
MAD, Larissa Faw - Wednesday, April 30, 2014
The direct-response company will report into Havas' existing DR shop Havas Edg ...
- DAN To Acquire Brazil's NBS
MAD, Steve McClellan - Wednesday, April 30, 2014
The agency has a portfolio of clients spanning various industry sectors, includi ...
- Microsoft Selects IPG, Dentsu Aegis For $1B Global Ad, Media Assignments
MAD, Steve McClellan - Wednesday, April 30, 2014
IPG gets the nod for creative advertising, while Dentsu Aegis will hand ...
- Cablevision Debuts CloudTV AdCast, AmEx First Advertiser
MediaDailyNews, Wayne Friedman - Wednesday, April 30, 2014
Moving to simplify the delivery of interactive advertising on cable systems, b ...
- Time Warner Divisions Air Solid Q1, Uptick In Ad Revs
MediaDailyNews, Wayne Friedman - Wednesday, April 30, 2014
Time Warner revenues were 9% higher to $7.5 billion with net inco ...
- Cumulus Revs Rise, Rdio Drives Digital Up
MediaDailyNews, Erik Sass - Wednesday, April 30, 2014
Broadcast radio group Cumulus Media said total revenues increased 3.7% from $281 ...
- Dronevertising Whizzes Around Philadelphia
MediaDailyNews, Erik Sass - Wednesday, April 30, 2014
Yes, it's a real thing: drone-borne advertising is coming to one maj ...
- DDB Wants Interns to Apply...Wait For It...Using the Phone!
Mediapsssst, Richard Whitman - Wednesday, April 30, 2014
Doesn't have to be smart or wearable either. But if you gi ...
- Forecast: Ad Revs Up 6% To $168B This Year
Around the Net In Media, Phyllis Fine - Tuesday, April 29, 2014
Magna Global is predicting that U.S. ad revenue will grow 6% ...
- Levy's Compensation For 2013 Up 77%
MAD, Steve McClellan - Tuesday, April 29, 2014
The Publicis Groupe CEO doesn't receive a base salary, with all compensati ...
- Ad Council CEO Peggy Conlon To Retire
MAD, Steve McClellan - Tuesday, April 29, 2014
Conlon joined the organization in 1999 and is credited with revolutionizing h ...
- Laundry Service 'Cycles' Around Instagram Influencers
MAD, Larissa Faw - Tuesday, April 29, 2014
The social media agency has just launched Cycle, a specialized unit ...
- Upfront Forecast: Broadcast Will Dip, Cable Will Rise 5%
MediaDailyNews, Wayne Friedman - Tuesday, April 29, 2014
JP Morgan Equity Research believes, according to media buyers, that broadcast netwo ...
- Journal Communications Scores Big TV Revs, Publishing Down
MediaDailyNews, Wayne Friedman - Tuesday, April 29, 2014
Midsize TV station group Journal Communications posted almost double-digit gains in i ...
- A.H. Belo, Journal Newspapers Revs Slip
MediaDailyNews, Erik Sass - Tuesday, April 29, 2014
Newspaper print advertising revenues continued to drop in the first quarter ...
- Titan Lands SEPTA Ad Contract
MediaDailyNews, Erik Sass - Tuesday, April 29, 2014
Transit advertiser Titan is securing its position in the Northeast with ...
- New Adland Competitors: Architects!
Mediapsssst, Richard Whitman - Tuesday, April 29, 2014
That's right. Washington, D.C.-based Hickok Cole Architecture has just launched a n ...
- Millennial Men Are Biggest Mobile Travel Users, Airlines Biggest Ad Spenders
Mobile Marketing Daily, Mark Walsh - Wednesday, April 30, 2014
Mobile is becoming all-purpose for travel. The mobile travel audience skews ma ...
- Slowing User Growth Sullies Twitter Earnings
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, April 29, 2014
Twitter on Tuesday beat analysts' first-quarter earnings estimates, but slower user grow ...
- Five Questions For Major Online Video Enterprises
Around the Net in Video, P.J. Bednarski - Tuesday, April 29, 2014
As NewFronts roll out, Forbes has questions to big players about advertisi ...
- Where Have All The Rodents Gone?
MAD, Larissa Faw - Monday, April 28, 2014
An new ad campaign from Havas for Reckitt Benckiser's d-Con takes ...
- IPG's Hill Holliday In New Rentrak Ratings Accord
MAD, Larissa Faw - Monday, April 28, 2014
The agency cites Rentrak's ability to target audiences more precisely. The de ...
- Big Pay Raise For MDC's Nadal in 2013
MAD, Steve McClellan - Monday, April 28, 2014
CEO Miles Nadal's compensation more than doubled to $20.7 million. The compa ...
- BBDO Clients Collaborate On Ad About Autism
MAD, Steve McClellan - Monday, April 28, 2014
Three different clients participated in the groundbreaking ad that emphasizes the importan ...
- CBS, CW To Share Research For Upfront
MediaDailyNews, Wayne Friedman - Monday, April 28, 2014
Television advertising sales efforts between CBS and The CW Network will ...
- Gurbaksh Chahal Denies Hitting His Girlfriend 117 Times
Mediapsssst, Richard Whitman - Monday, April 28, 2014
But the RadiumOne founder doesn't deny hitting her. Chahal was fired ...
- Score One For comScore, Signs Yahoo For Global Ad Measurement
Online Video Daily, Joe Mandese - Tuesday, April 29, 2014
In the battle for digital ratings dominance, comScore has scored a b ...