- More Digital Out-of-Home Ads Coming To Malls
MediaDailyNews, Erik Sass - Tuesday, December 30, 2014
Mall owner CBL Properties is deploying a DOOH ad network to ...
- The Open Office Concept Might Make Your Agency Look Cool, But It's Killing Productivity
Mediapsssst, Richard Whitman - Tuesday, December 30, 2014
That's according to copywriter Lindsay Kaufman, who describes the open office moveme ...
- 8 New Year's Resolutions For A Slow News Week
Mediapsssst, Richard Whitman - Monday, December 29, 2014
Clint Powell, founder of Chattanooga-based Connect Marketing, has these words of wisd ...
- New App Turns Ad Blocking Into Social Game
Mediapsssst, Richard Whitman - Monday, December 29, 2014
Hey, did you know CES is just about a week away? Yea ...
- Brand Videos In 2014 Still Feeling Their Way
VidBlog, P.J. Bednarski - Tuesday, December 30, 2014
VideoInk completed its list the top best brand digital videos in 201 ...
- 5 Things You Absolutely, Positively Must Know This Holiday Week
Mediapsssst, Richard Whitman - Sunday, December 28, 2014
So it's the week between Christmas and New Year's -- and ...
- Annual Predictions Are Easy -- I'll Prove It With This Post
Online Spin, Maarten Albarda - Sunday, December 28, 2014
When it comes to marketing and advertising, I recently realized that predicti ...
- Vizio Infomercial Video Mocks Competitors' Curved-Screen Sets
Around the Net in Video, P.J. Bednarski - Friday, December 26, 2014
Vizio is not impressed with curved-screen TVs. To highlight its resistance as Samsun ...
- The Next Big Thing(s) For Online Advertising: Predictions for 2015
MAD, Alicia Navarro - Thursday, December 25, 2014
The online advertising world is both exciting and challenging, as it oft ...
- Sexy Ads Raise Opposition
MediaDailyNews, Erik Sass - Wednesday, December 24, 2014
Advertising featuring women in lingerie may be becoming more risque, or publ ...
- Geary LSF Highlights Omni-Channel Approach to Marketing With New Web site
Mediapsssst, Richard Whitman - Thursday, December 25, 2014
Well, it's almost the New Year and so that means it's ti ...
- 2015: The Year Brands Take Mobile Advertising Seriously
Mobile Marketing Daily, Zain Jaffer - Friday, December 26, 2014
Whether working or playing, Americans currently spend 65% more time in ap ...
- Deutsch LA Wins Sprint AOR
MAD, Steve McClellan - Tuesday, December 23, 2014
Sprint has selected Deutsch LA as its new Agency of Record, t ...
- Havas Acquires Formula
MAD, Steve McClellan - Monday, December 22, 2014
The PR and experiential agency, which is being rebranded Havas Formula, h ...
- A Case For Partnering With The Best
MediaDailyNews, Barry Lowenthal, Melanie Pastuck - Tuesday, December 23, 2014
The speed of innovation has changed the way we think about t ...
- Washington State Limits Pot Advertising
MediaDailyNews, Erik Sass - Tuesday, December 23, 2014
The citizens of Washington state may have voted to legalize marijuana f ...
- Grey New York Sticks Annoying Millennials In Their Own Private Playpen
Mediapsssst, Richard Whitman - Monday, December 22, 2014
The agency moved all its assistant account executives into one area ...
- Leo Burnett Eschews Holiday Silliness With Meaningful Toy Drive For Chicago Children
Mediapsssst, Richard Whitman - Monday, December 22, 2014
It's nonstop charity action this year with ad agency holiday cards. It ...
- Susan Wojcicki's Low-Key Style Works For YouTube
Around the Net in Video, P.J. Bednarski - Monday, December 22, 2014
On the same Sunday The New York Times Magazine published a ...
- Johnsonville Sausage Hooks (Without Piercing) Droga5 For Creative Duties
MAD, Larissa Faw - Friday, December 19, 2014
Droga5 will handle strategy, creative, digital/social marketing and branded infotainment. The fir ...
- WPP's Latest Latin America Shopping Spree
MAD, Steve McClellan - Friday, December 19, 2014
This week WPP acquired three Latin American firms including a market resear ...
- Say "Bah! Humbug!" to the Yellow Column of Death
MAD, Jack Skeels - Friday, December 19, 2014
If you're feeling a little "Scrooged" this holiday season, working late rath ...
- VOD Services Grow, But Programmers Don't Use Most Inventory Space
MediaDailyNews, Wayne Friedman - Friday, December 19, 2014
Nearly $100 million in advertising revenue is estimated to be spent ...
- Retailers Waste More Than Half Of Digital Budgets On Bot Traffic
MediaDailyNews, Laurie Sullivan - Friday, December 19, 2014
Suspicious Web traffic in the U.S. rose 36% sequentially in the thi ...
- Agency Enlists Christopher Walken to Help Sell Holiday Cheer in A Can
Mediapsssst, Richard Whitman - Sunday, December 21, 2014
Boston-based Small Army is out with a new product it hopes wi ...
- Agency's Bitmas Pudding Mobile Game Awards Bitcoins to Winners
Mediapsssst, Richard Whitman - Sunday, December 21, 2014
London-based WCRS decided to marry the Bitcoin trendlet with some Christmas spi ...
- This Canadian Agency Used Airbnb to Raise Money For the Homeless
Mediapsssst, Richard Whitman - Sunday, December 21, 2014
In acknowledgement of the 3,500 homeless and 15,000 at risk households ...
- 10 Books Every Agency Person Should Read
Mediapsssst, Richard Whitman - Sunday, December 21, 2014
Well, at least according to Strawberry Frog Founder Scott Goodson. ...
- Holiday Spirit
Real MAD, Stan Mack - Monday, December 22, 2014
...
- Report: AAAA Not Happy With IAB's 70% Viewability Standard
VidBlog, P.J. Bednarski - Monday, December 22, 2014
When the IAB said advertisers and publishers will just have to de ...