- Media Metrics: Hate to Burst Your Bubble
Media Magazine, John Gerzema - Tuesday, December 2, 2008
As if sub-prime mortgages, failing hedge funds and institutional bailouts were n ...
- Media 100 - No. 80 Nate Silver: What are the Odds?
Media Magazine, Diane Mermigas - Tuesday, December 2, 2008
Nate Silver, self-described data-miner and numbers geek, has beat the odds ...
- Analytics Gives EasyJet Insight
Online Media Daily, - Friday, December 26, 2008
Low-fare European airline easyJet has tapped WebTrends, a Web analytics and onli ...
- Inconspicuous, But Influential
Research Brief, Jack Loechner - Friday, December 26, 2008
According to a new survey from Mediamark Research & Intelligence, 11.5% ...
- Consumers Flock To Coupon Sites Amid Recession
Online Media Daily, Mark Walsh - Tuesday, December 16, 2008
Underscoring the recession-fueled search for good buys, coupon sites ranked as t ...
- Omniture Brings Real-Time Analytics To IPhone Apps
Around the Net In Online Marketing, Staff Writers - Tuesday, December 16, 2008
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- Traveling Heading South
Research Brief, Jack Loechner - Monday, December 15, 2008
According to a recent Ipsos poll of U.S. adults, 37% of busine ...
- 10 Things You Need To Know About Metrics
OMMA Magazine, Lynn Russo Whylly - Tuesday, December 2, 2008
1. The three screens will become one. "Understanding how people consume med ...