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Tag results for "analytics" for May 2010
AdPlanner Features Integrate With AdWords
Around the Net in Search Marketing, Laurie Sullivan - Friday, May 28, 2010
The Google AdWords blog announced new features for Google's DoubleClick Ad Planner ...
How To Effectively Move AdWords Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, May 26, 2010
Joseph Kerschbaum provides some tips for those thinking about consolidating AdWords campaigns. ...
Google's Analytics Opt-Out No Privacy Panacea
PolicyBlog, Wendy Davis - Tuesday, May 25, 2010
Google says its analytics unit -- which provides services to outside publishers ...
AdWords For Google TV And Other Unanswered Questions
Online Media Daily, Laurie Sullivan - Friday, May 21, 2010
Google's announcement of the television platform Google TV left a slew of ...
MyBuys Acquires Veruta, Launches Dynamic Ad Retargeting Tool
Online Media Daily, Laurie Sullivan - Monday, May 24, 2010
MyBuys plans to introduce Monday a predictive retargeting platform that serves up ...
Every Click You Take, Every Move You Make: Analytics Gone Wild
Data and Targeting Insider, Steve Smith - Friday, May 21, 2010
Did you ever sit a friend down in front of your or ...
'Own' Your Digital Marketing Data
Marketing Daily, Kathy McCarthy - Tuesday, May 18, 2010
One solution: assign an internal "data czar" who knows the disparate data ...
IBM CEO Palmisano Charts Aggressive Course In Analytic Software
Around the Net In Brand Marketing, Thom Forbes - Thursday, May 13, 2010
IBM CEO Samuel J. Palmisano wants software sales to account for half ...
Lithium Acquires Brand-Tracking Startup Scout Labs
Online Media Daily, Gavin O'Malley - Tuesday, May 11, 2010
Lithium Technologies, a privately held provider of social networking and online community-building ...
Google Creates Analytics Gallery
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 6, 2010
Google has launched Google Analytics App Gallery to compile the growing number ...
FinWEB Targets Behavior Tying Offline Data With Web Analytics
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 5, 2010
FinScore consultants believe they have created a successful method to integrate offline ...
Nielsen Acquires Video Analytics Firm GlanceGuide
Online Media Daily, Gavin O'Malley - Tuesday, May 4, 2010
Nielsen Company on Tuesday announced the acquisition of video analytics and technology ...
Facebook: CPM Advertisers To See Fewer Clicks
Online Media Daily, Mark Walsh - Monday, May 3, 2010
Marketers that buy advertising on Facebook on a CPM basis have been ...
'There Is No Need To Suck This Much'
Search Insider, Rob Griffin - Monday, May 3, 2010
With its comparative maturity and quickly evolving landscape, search poses a unique ...
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