- Fake News Not Only An Issue For Politics, But For Brand Marketers
RTBlog, Tobi Elkin - Tuesday, November 29, 2016
Taykey, a real-time audience data company, says fake news poses real challeng ...
- Tapad Appoints Igor Elbert Data Science Lead
Real-Time Daily, Tobi Elkin - Monday, November 28, 2016
Tapad, a provider of cross-device marketing technology, on Monday named data scien ...
- Sony Sponsors Adobe Analytics Competition To Find Answers In The Data
Data and Targeting Insider, Laurie Sullivan - Wednesday, November 23, 2016
Sony wanted to find a way to optimize its PlayStation business throu ...
- Adjust, Mobile Analytics Firm, Partners With Ad Networks To Fight Mobile Ad Fraud
Real-Time Daily, Tobi Elkin - Wednesday, November 23, 2016
Berlin-based Adjust, a mobile analytics and attribution firm, said it joined ...
- Facebook Reports And Fixes Bugs, Increases Metrics Options
SearchBlog, Laurie Sullivan - Wednesday, November 16, 2016
Facebook Wednesday said it has fixed a bug in Page Insights th ...
- Brightcove Starts Helper For Social Media Publishers
Around the Net in Video, P.J. Bednarski - Tuesday, November 15, 2016
Brightcove Social helps publishers distribute, manage and measure videos on social medi ...
- Adelphic Partners With Integral Ad Science On Pre-Bid Targeting For Cross-Channel Campaigns
Real-Time Daily, Tobi Elkin - Monday, November 14, 2016
Mobile and cross-channel demand-side platform Adelphic announced a partnership with Integral ...
- How Trump Win Explains Future Of TV Advertising
Television News Daily, Chris Peterson
 - Thursday, November 10, 2016
The second biggest story on Nov. 8 was the incredible failure ...
- Election Data Proved A Big-League Failure
TV Watch, Wayne Friedman - Thursday, November 10, 2016
Polls of "likely voters" missed the boat. Predictive models were a bus ...
- Email Marketers Must Act On Data And Metrics
Around The Net In EU Email Marketing, Sean Hargrave - Monday, November 7, 2016
Marketers frequently have the right tools to view this type of bas ...
- Adobe Gives Content Creators Data On How Videos Perform
Online Video Daily, Laurie Sullivan - Wednesday, November 2, 2016
The move brings Adobe Analytics into the Social Publishing panel, a marketi ...