- Facebook Unveils Audience Network For Mobile At F8
Real-Time Daily, Tyler Loechner - Wednesday, April 30, 2014
Facebook on Wednesday officially unveiled its mobile audience network, the Facebook Audien ...
- IPG's Hill Holliday In New Rentrak Ratings Accord
MAD, Larissa Faw - Monday, April 28, 2014
The agency cites Rentrak's ability to target audiences more precisely. The de ...
- Facebook To FAN Audience-Buying Fire, Set To Unveil Mobile Network
Real-Time Daily, Joe Mandese - Monday, April 28, 2014
With Madison Avenue accelerating its shift from "media-buying" to "audience-buying," one ...
- NBCU Mulls Programmatic TV/Digital Upfront Deals
MediaDailyNews, Wayne Friedman - Tuesday, April 8, 2014
NBCUniversal could be selling some of its TV advertising inventory, as we ...