- AutoTrader: Consumers Returning To Luxury
Marketing Daily, Karl Greenberg - Wednesday, November 30, 2011
The automotive market seems to offer data that supports studies by t ...
- Lexus High Fashion Features Lexus Parts
Marketing Daily, Karl Greenberg - Wednesday, November 30, 2011
A new ad campaign by Lexus, set for Vogue Magazine shows mode ...
- Toyota/Subaru Venture Unveils Roadster For Scion
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 30, 2011
Toyota has pulled the wraps off the two-seat sports car it h ...
- It's Virtual/Reality For 2012 Escape
Marketing Daily, Karl Greenberg - Tuesday, November 29, 2011
"Escape Routes" will borrow the road-trip theme from the "Focus Rally" progra ...
- Ford Adds Slacker Radio With Sync AppLink
MediaDailyNews, Erik Sass - Tuesday, November 29, 2011
The battle to control drive-time listening is heating up with the ent ...
- Goodbye, Maybach
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 29, 2011
The long-struggling Maybach brand will soon be euthanized - though few wi ...
- General Motors Offers Loaners For Chevy Volt Owners
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
GM will create a Volt owner satisfaction program whereinany Volt owner concern ...
- Ford Offers Deals On Branded Gifts
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
The Ford Marketplace -- the automaker's online store for licensed toys, accessorie ...
- Lincoln MKT To Replace Town Car
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 28, 2011
The Lincoln Town Car is coming back to life. Lincoln has h ...
- Ford Offers Deals On Branded Gifts
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
The Ford Marketplace, the automaker's online store for licensed toys, accessories, housewar ...
- GM Facing PR Challenge Over Volt's Battery Fires
Marketing Daily - Top of the News, Thom Forbes - Monday, November 28, 2011
The headline in the Wall Street Journal reads "GM's Volt Woes Ca ...
- Outcast, USDOT Partner For Driver Safety PSAs
MediaDailyNews, Erik Sass - Sunday, November 27, 2011
Of the fatal incidents resulting from distraction, 18% involved cell phones. ...
- Fiat Broadside No. 1: Jenny From The Block? Maybe Not
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 23, 2011
The Fiat 500 spot with Jennifer Lopez is about being true ...
- Fiat Broadside No. 2: Australian Ad Too Raunchy?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 23, 2011
Sometimes you can't win. It's a really good Fiat ad, actually, ...
- Toyota Goes Epicurean For Prius V
Marketing Daily, Karl Greenberg - Tuesday, November 22, 2011
Toyota is partnering with American Express Publishing, and its Food & Wi ...
- Trulia Launches Mobile 'Mapvertising'
Online Media Daily, Mark Walsh - Tuesday, November 22, 2011
Real estate search engine Trulia today kicked off its first "mapvertising" campaig ...
- Automakers Talking Hybrids
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 22, 2011
Hybrid cars, not a new phenomenon as Bob Casey at the Hen ...
- Toyota Brings Production System To Food Baskets
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, November 22, 2011
A group of Toyota volunteers has applied the Toyota assembly system ...
- Chrysler Picks Older Poet This Time
Marketing Daily, Karl Greenberg - Monday, November 21, 2011
Chrysler is once again importing Detroit into an NFL ad buy. ...
- VW Picking Up Speed En Route To No. 1 Slot
Marketing Daily - Top of the News, Thom Forbes - Tuesday, November 22, 2011
For a while there, Volkswagen seemed to be one of those bran ...
- Porsche Unveils Plans For New U.S. Headquarters
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 21, 2011
Porsche is building a new North American headquarters in Atlanta that wi ...
- Teens Want Smartphones Over First Cars
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 21, 2011
How popular have smartphones become to teens? So popular that many a ...
- Hyundai At The Grammys And Beyond
Marketing Daily, Karl Greenberg - Friday, November 18, 2011
Hyundai has inked a three-year partnership with the Recording Academy to beco ...
- Toyota, Andrew Zimmern Take 'Appetite' South
Marketing Daily, Karl Greenberg - Friday, November 18, 2011
Toyota is launching the third season of its Appetite for Life campai ...
- Audi Set To Advertise In Super Bowl
Marketing Daily, Karl Greenberg - Friday, November 18, 2011
Audi of America announced that it will advertise during Super Bowl XLV ...
- Buick Back With 'Wired' Pop-Up Tech-stravaganza
Marketing Daily, Karl Greenberg - Thursday, November 17, 2011
Buick is back as presenting sponsor of the seventh annual Wired pop- ...
- Ford Wins Nielsen Green Marketing Award
Marketing Daily, Karl Greenberg - Thursday, November 17, 2011
This week at the Los Angeles Auto Show, Nielsen announced that Fo ...
- Honda's Latest SUV Drives Pandora
MediaDailyNews, Erik Sass - Thursday, November 17, 2011
The list of carmakers striking deals with Pandora just got longer wi ...
- Toyota To Unveil Hydrogen Concepts At Tokyo Show
Around the Net In Brand Marketing, Karl Greenberg - Thursday, November 17, 2011
Toyota is set to launch the small Prius C, or "Aqua." T ...
- White House: Get 54.5 MPG By 2025
Around the Net In Brand Marketing, Karl Greenberg - Thursday, November 17, 2011
On Wednesday the White House - along with the EPA and D ...