- NEW! Bret Michaels Sings 'Endless Love' To Nissan Commercial Van
Out to Launch, Amy Corr - Thursday, July 31, 2014
I just picture Bret's next single: "Don't need nothin' but a go ...
- Lincoln Motor Sails To Martha's Vineyard For Film Festival
Marketing Daily, Karl Greenberg - Wednesday, July 30, 2014
At the film festival, which takes place the weekend of Aug. ...
- New-Car Drivers Get To Traditional Media Through Digital
Marketing Daily, Karl Greenberg - Wednesday, July 30, 2014
American new-car owners are still with traditional media, but what they a ...
- U.S. President Rod Copes' Hopes For Royal Enfield
Marketing Daily, Karl Greenberg - Tuesday, July 29, 2014
Will American 20-something urbanites like the purist's machine? Copes, who came ...
- The Sharing Economy Goes To Work
Marketing Daily - Top of the News, Thom Forbes - Wednesday, July 30, 2014
Will expense accounts go the way of three-martini lunches in corporate Americ ...
- Lexus Back With Weinstein Project
Marketing Daily, Karl Greenberg - Monday, July 28, 2014
Lexus says the shorts, "Market Hours" by Stanford grad Jon Goldman, a ...
- You May Already Have Won!
Garfield at Large, Bob Garfield - Monday, July 28, 2014
It's all about the relationship -- the bond of trust. Sometimes ...
- Marvel Rides Harley-Davidson Project LiveWire
Marketing Daily, Karl Greenberg - Sunday, July 27, 2014
These days, if you want to get a message to consumers th ...
- New Sonata Goes To Juilliard, Dances Giselle
Marketing Daily, Karl Greenberg - Sunday, July 27, 2014
Usually so-called "short leads" -- where car companies invite press to dri ...
- GM Revenue Plunges On Recalls
Around the Net In Brand Marketing, Karl Greenberg - Friday, July 25, 2014
General Motors’ vast numbers of product recalls for safety issues during t ...
- Google Study Shows Strong Link Between Video And UK Car Buyers
Around the Net in Video, P.J. Bednarski - Friday, July 25, 2014
Google study of UK consumers finds 75% of consumers will use onli ...
- Acura Ranks Highest In Web Site Satisfaction
Marketing Daily, Karl Greenberg - Friday, July 25, 2014
The kinds of vehicles that car shoppers want, and the age a ...
- Safety Dropping Down Auto Consideration List
Marketing Daily, Karl Greenberg - Thursday, July 24, 2014
With Chevrolet having ordered yet another rounds of recalls this month, o ...
- Ford Second-Quarter Earnings Up 6.3%
Around the Net In Brand Marketing, Karl Greenberg - Thursday, July 24, 2014
Ford Motor Co. beat analysts’ expectations as second-quarter profits rose 6.3% ...
- Hyundai First Ever To Top J.D. Power's IQS and APEAL In Same Year
Marketing Daily, Karl Greenberg - Wednesday, July 23, 2014
Maybe cars need tricorders and teleporters because consumers just aren't all th ...
- Subaru Legacy Campaign Redefines 'Passenger'
Marketing Daily, Karl Greenberg - Thursday, July 24, 2014
Subaru is launching a new campaign for the new 2015 Legacy, t ...
- Mercedes-Benz Goes To LinkedIn To Tout C-Class
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 23, 2014
Mercedes-Benz is using LinkedIn to promote its 2015 C-Class line via ...
- The Smart Money's On Convertibles
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, July 23, 2014
If you drive a convertible, chances are you’re both more educated a ...
- Peak And Danica Patrick Can Guarantee Anti-Freeze
Marketing Daily, Karl Greenberg - Wednesday, July 23, 2014
Peak's Antifreeze and Coolant is putting NASCAR racer Danica Patrick in ...
- Fiat Goes Surfing For Vans At U.S. Open
Marketing Daily, Karl Greenberg - Tuesday, July 22, 2014
For the second year, Fiat is back as the exclusive auto spons ...
- 78% Aware of Mobile Wallets, 32% Use Them
MobileShopTalk, Chuck Martin - Wednesday, July 23, 2014
Cash is no longer king, providing some hope for the future ...
- Consumer Reports Says Buick Regal, Volvo S60 Top Sports Sedans
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 22, 2014
"Buick" and "sports sedan" can now officially live in the same sentenc ...
- And There's No Great Without Terrible
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, July 22, 2014
Today’s vehicles are better than they have ever been, mostly because ...
- Radio Choices Correlate To What You Drive
Marketing Daily, Karl Greenberg - Monday, July 21, 2014
People who drive a Porsche Boxster in Chicago listen to different rad ...
- For Cars, CGI Is For Real
Marketing Daily, Karl Greenberg - Tuesday, July 22, 2014
One cannot imagine an automobile ad without beauty shots, action shots, ...
- Epic Used Car Ad Brings Attention to Australian Digital Agency
Mediapsssst, Richard Whitman - Monday, July 21, 2014
Jumping aboard the whole used car ad trendlet, Australian ad man Dav ...
- If You Like Red Cars, You'll Like This Online Commercial,,, In Red
VidBlog, P.J. Bednarski - Tuesday, July 22, 2014
I wonder how many people are driving a car in a col ...
- Former Ford Chief Nick Scheele Dies
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 21, 2014
For those of us who were following Ford in the late 199 ...
- Citgo Launches Education Promotion
Around the Net In Brand Marketing, Karl Greenberg - Monday, July 21, 2014
Citgo Petroleum is back with "Fueling Education," a promotion offering teachers, stude ...
- Scion Spreads Fear With Kirk Hammett At Comic Con
Marketing Daily, Karl Greenberg - Friday, July 18, 2014
Exit light, enter night, take my hand...off to never-never land. Yes, Sci ...