- Marketers Want to Know: Will Facebook Users Go Public?
Around the Net In Online Marketing, Ross Fadner - Monday, June 29, 2009
Facebook undoubtedly caught marketers' attention last week when it began testing ...
- Zango Loses Legal Battle With Anti-Spyware Company
Online Media Daily, Wendy Davis - Sunday, June 28, 2009
A federal appellate court has sided against adware company Zango in i ...
- Rounding Up The Privacy Debate
Data and Targeting Insider, Steve Smith - Friday, June 26, 2009
When we started the OMMA Behavioral shows two years ago, privacy w ...
- I'm Being Followed. And I Don't Care.
Online Media Daily, George Simpson - Thursday, June 25, 2009
Omnicom Media Group is fixing to join Interpublic Group's Mediabrands, WPP (B3 ...
- Real-Time Web Puts Strain On Search Industry
Online Media Daily, Laurie Sullivan - Thursday, June 25, 2009
PulseRank could soon become a standard industry buzzword and practice for S ...
- Omnicom Readies Behavioral Targeting Services Suite
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 24, 2009
Omnicom Media Group (OMG) will offer clients "advanced targeting" similar to t ...
- Omnicom Readies Behavioral Targeting Services Suite
Data and Targeting Insider, - Wednesday, June 24, 2009
Omnicom Media Group (OMG) will offer clients "advanced targeting" similar to t ...
- Sears To Settle With FTC Over Online Tracking
Marketing Daily, Karl Greenberg - Monday, June 22, 2009
A cyberlaw attorney says the FTC is sending "a strong signal th ...
- FTC: BT Privacy Strategies 'Not Working'
PolicyBlog, Wendy Davis - Tuesday, June 23, 2009
A recent talk by some Federal Trade Commission officials confirms that t ...
- The Meaning in Being Mobile
Data and Targeting Insider, Steve Smith - Friday, June 19, 2009
Not to diminish the role that Web learnings will play in t ...
- Lawmakers Eye A Fine Line In Privacy Regulation
Online Media Daily, Wendy Davis - Thursday, June 18, 2009
Influential lawmaker Rep. Rick Boucher (D-Va.) said Thursday that he plans ...
- Europeans Eye Social Net Regulation
Around the Net In Online Marketing, Gavin O'Malley - Thursday, June 18, 2009
Across the pond, European privacy regulators could be about to throw ...
- BT Gets Really Personal
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 17, 2009
Amadesa has a behavioral targeting platform that learns over time without manu ...
- Amadesa Unleashes Ad Optimization Feature
Online Media Daily, Gavin O'Malley - Monday, June 15, 2009
Web site testing and personalization startup Amadesa on Monday announced the laun ...
- Congress To Grill Web Companies Thursday
PolicyBlog, Wendy Davis - Tuesday, June 16, 2009
Congress is set to hold yet another hearing Thursday on behavioral targeti ...
- A Mood Ring For The Internet
Data and Targeting Insider, Steve Smith - Friday, June 12, 2009
Voicing opinions online may be one of the core behaviors that mo ...
- I'm Being Followed Into Social Networks
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 10, 2009
OK, I'll admit it. I like to visit neimanmarcus.com, look at design ...
- Coremetrics Enters Behavioral Targeting Display Ad Space
Online Media Daily, Laurie Sullivan - Tuesday, June 9, 2009
Coremetrics AdTarget launched Tuesday, giving advertisers a way to reach consumers wi ...
- Consumers Groups Urge FCC Regulation Of BT
PolicyBlog, Wendy Davis - Tuesday, June 9, 2009
Tasked with crafting a national broadband policy, the Federal Communications Commission recent ...
- A Must-Read For BT Wonks
Data and Targeting Insider, Steve Smith - Friday, June 5, 2009
The academic studies of online privacy and the technologies behind data collecti ...
- BT: Can It Mean Behavioral Responses To Ads?
Data and Targeting Insider, Laurie Sullivan - Thursday, June 4, 2009
Can behavioral targeting also mean understanding human behavior in reaction to ...
- Study: Web Privacy Practices Fall Short
Online Media Daily, Wendy Davis - Thursday, June 4, 2009
Web "bugs" reside everywhere, privacy policies mislead users, and most people ha ...
- Plaintiff's Lawyers Allege NebuAd Staged Closing
Online Media Daily, Wendy Davis - Tuesday, June 2, 2009
Lawyers for behavioral targeting company NebuAd recently told a federal court th ...
- Behavioral Targeting To Rescue Newspapers?
PolicyBlog, Wendy Davis - Wednesday, June 3, 2009
Can online behavioral targeting save newspapers? Microsoft lawyer Mike Hintze says t ...
- Coping With Recession
Research Brief, Jack Loechner - Wednesday, June 3, 2009
Richard Storey, chief strategy officer for M&C Saatchi, London, suggests that recessi ...
- Report: CMOs Not Satisfied With Ad Nets
Online Media Daily, Gavin O'Malley - Monday, June 1, 2009
Over the next six months, a majority of senior marketing executives ...