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Results for September 2009
The Age of Consent
Media Magazine, Mark Ghuneim - Wednesday, September 30, 2009
Consumers may find it intrusive if not downright creepy, but marketers, under ...
Educating Your Way To Clicks & Conversions
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 30, 2009
Knowledge opens minds and opportunities. Isn't that what your parents told you ...
Report: Two Out Of Three Web Users Don't Want Targeted Ads
PolicyBlog, Wendy Davis - Wednesday, September 30, 2009
For the last decade, Web companies have insisted that behavioral targeting, or ...
Yes We Can! (Solve the BT Privacy Challenge)
Online Media Daily, Meir Zohar - Tuesday, September 29, 2009
For as long as behavioral targeting has existed, there has been a ...
Microsoft Links Behavioral Targeting Across Web, Mobile, Xbox
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 23, 2009
I have mixed thoughts about being targeted ads on my mobile phone. ...
Your Cognac, Sir
Data and Targeting Insider, Steve Smith - Friday, September 18, 2009
The notion of a "digital valet" has been in the air for ...
How Behavioral Should Look In 6 Months
Online Media Daily, Paul Knegten - Thursday, September 17, 2009
I must admit, I'm a sucker for being targeted. Just the other ...
FTC To Hold Public Discussions On Online Privacy
Online Media Daily, - Wednesday, September 16, 2009
The Federal Trade Commission said Tuesday that it intends to hold public ...
Dave Morgan Discovers TV, Wants To Help Viewers, Programmers Do The Same
Online Media Daily, Joe Mandese - Thursday, September 17, 2009
Dave Morgan, who helped spark a revolution in behaviorally-based audience targeting online, ...
Moving Flash Cookies Into Direct-Response BT
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 16, 2009
If you're confused about the ad networks or technology companies offering behavioral ...
Google Fast Flip Relies On Behavior To Serve Content, Ads
Online Media Daily, Laurie Sullivan - Tuesday, September 15, 2009
Google Labs released Google Fast Flip this week in hopes of speeding ...
Rubicon Project Acquires BT Provider Others Online
Online Media Daily, Gavin O'Malley - Tuesday, September 15, 2009
Ad technology firm The Rubicon Project has acquired behavioral targeting data provider ...
Hidden Cookies: Privacy Landmines
PolicyBlog, Wendy Davis - Wednesday, September 16, 2009
Consumers who delete tracking cookies, or instruct their browsers to reject them, ...
Pursuing Apple's Sub-Genius
Data and Targeting Insider, Steve Smith - Friday, September 11, 2009
Pop culture freaks, grad-students of the 90s and wiseasses everywhere will recall ...
Sears Required To Destroy Tracking Data
Online Media Daily, Wendy Davis - Thursday, September 10, 2009
In a case closely watched by privacy advocates and behavioral targeting executives, ...
FTC Targets Targeters, Keeping Watchful Eye On BT
PolicyBlog, Wendy Davis - Friday, September 11, 2009
Any Web companies that use or plan to use behavioral targeting should ...
Behavioral Targeting Moves Into Video Ads
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 9, 2009
BrightRoll just unveiled a program to target consumers with banner and streaming ...
Behavioral Targeting Cozies Up To Video Ads
Online Media Daily, Laurie Sullivan - Wednesday, September 9, 2009
New York-based eXelate unveiled Wednesday a targeting technology for video ads based ...
FTC Urges FCC To Consider Behavioral Targeting In Broadband Plan
Online Media Daily, Wendy Davis - Friday, September 4, 2009
The Federal Communications Commission should consider privacy issues raised by behavioral targeting ...
Maine AG Rejects Challenge To Privacy Law
Online Media Daily, Wendy Davis - Tuesday, September 8, 2009
Maine Attorney General Janet Mills has asked a federal court to dismiss ...
Innovating Around Privacy
Data and Targeting Insider, Steve Smith - Friday, September 4, 2009
What a difference a summer makes in the arena of digital privacy. ...
FTC, Advocates Press Google To Protect Readers' Privacy
PolicyBlog, Wendy Davis - Friday, September 4, 2009
In yet another sign that the Federal Trade Commission is concerned about ...
A BT Platform By Any Other Name Might Smell Much Sweeter -- Or Maybe Not
Data and Targeting Insider, Laurie Sullivan - Wednesday, September 2, 2009
Behavioral targeting companies could have done a better job naming and marketing ...
Congress Asked To Limit Online Data Collection
Online Media Daily, Wendy Davis - Tuesday, September 1, 2009
A coalition of privacy groups and consumer advocates are calling on Congress ...
Media Magazine, Staff Writers - Wednesday, September 30, 2009
We discussed drivers for change over the next 5 to 10 years ...
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