- Beyond Privacy: Data for All and All for Data
Data and Targeting Insider, Steve Smith - Friday, May 27, 2011
Here's a thought to ponder over the long weekend: what if op ...
- Top Brands Data-Hungry For Online Ad Targeting
Data and Targeting Insider, Laurie Sullivan - Thursday, May 26, 2011
Five of the top Fortune 15 companies now use data management servic ...
- DataXu Gives Attitude
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 18, 2011
DataXu on Wednesday will officially launch a multichannel demand-side platform dubbed ...
- Phoning It In: What Do We Think About Mobile Privacy?
Data and Targeting Insider, Steve Smith - Friday, May 13, 2011
Congress put a spotlight on mobile privacy this week in Washington. ...
- Behavioral Targeting Makes Transition
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 11, 2011
Behavioral targeting could take a new turn as more companies adopt t ...
- Dynamic Personalization Key to Retailer's Retargeting Success -- Along With Cost Structure
Data and Targeting Insider, Steve Smith - Friday, May 6, 2011
Retargeting has been a favorite and basic model for retailers to levera ...
- Clearspring Cozies Up With DSPs As Lawsuit Gets Dropped
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 4, 2011
Apparently Clearspring execs have been in compliance with privacy guidelines. The compa ...
- Study: Consumers Define Do-Not-Track More Broadly Than Web Companies
PolicyBlog, Wendy Davis - Tuesday, May 3, 2011
Mozilla, Microsoft and Apple have heeded the Federal Trade Commission's call f ...