- Social, Branding Issues Big In 2012
Marketing Daily, Karlene Lukovitz - Saturday, December 29, 2012
What topics in the food/beverage and restaurant sectors most intrigued Marketing Dai ...
- Social Media, Economy Drives Some Segments
Marketing Daily, Tanya Gazdik - Sunday, December 30, 2012
Social media, reviving already used campaigns and economic implications, drove the t ...
- Coca-Cola Sees Expansion In Mobile Future
Marketing Daily, Mark Walsh - Thursday, December 27, 2012
Coca-Cola launched its largest digital effort ever this year with its "Mo ...
- NPR: Rye? Is That, Like, A Kind Of Whiskey?
Marketing Daily, Karl Greenberg - Wednesday, December 26, 2012
Scotch, rum, vodka, tequila even. Bourbon? Sure. But rye? A drink li ...
- Gevalia Holiday NYC Pop-Up Cafe To Offer Free Coffee
Marketing Daily, Karlene Lukovitz - Friday, December 21, 2012
Kraft Foods' Gevalia Kaffe coffee brand will operate a temporary, pop-up ca ...
- Brewery Ommegang, HBO Collaborate
Marketing Daily, Tanya Gazdik - Wednesday, December 19, 2012
High-end beer brewery Ommegang and HBO are partnering on a series ...
- CSPI Urges Beyonce To Reconsider Pepsi Deal
Marketing Daily, Karlene Lukovitz - Tuesday, December 18, 2012
Nonprofit consumer nutrition advocacy group The Center for Science in the Publ ...
- Sierra Nevada Pops Open A New Site
Marketing Daily, Karl Greenberg - Saturday, December 15, 2012
Sierra Nevada Brewing has a foot in a lot of markets, a ...
- New Sweetener, New Campaign For Diet Pepsi
Marketing Daily - Top of the News, Thom Forbes - Monday, December 17, 2012
Everywhere you look over the past 10 days or so, it see ...
- Monster CEO Attacks Drink Attackers
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 14, 2012
Attacks on energy drinks recall historical attacks on Coca-Cola. That's what Monst ...
- 2013 To Be Big Year For Food Concept Start-Ups
Marketing Daily, Karlene Lukovitz - Wednesday, December 12, 2012
The forecasters also note a below-the-radar start-up trend, dubbed "hush dining," ...
- Fans Help Truvia Expand Dining Distribution
Marketing Daily, Karlene Lukovitz - Wednesday, December 12, 2012
The collaboration is enabling Truvia to reward early-adopter dining venues by featuri ...
- Pepsi And Beyonce Partner
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Pepsi's campaign with Beyonce next year will involve much more than T ...
- Social, Net Heavily Influence Moms' Food Choices
Marketing Daily, Karlene Lukovitz - Friday, December 7, 2012
Mothers are 43% more likely to go online to gather coupons a ...
- Starbucks To Add 1,500 U.S. Cafes by 2017
Marketing Daily, Karlene Lukovitz - Thursday, December 6, 2012
Starbucks plans to add more than 3,000 cafes in the Americas, includi ...
- SodaStream To Advertise On Super Bowl
Marketing Daily, Karlene Lukovitz - Tuesday, December 4, 2012
Home soda-maker SodaStream will run a commercial during the fourth quarter ...
- Champagne Emphasizes Location In National Campaign
Marketing Daily, Tanya Gazdik - Monday, December 3, 2012
The sparkling wine Champagne can only come from the region of Champagn ...
- Food Marketing Affecting Childhood Obesity
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 3, 2012
Rates of childhood obesity have tripled in the past 30 years, a ...
- Heineken Makes Fashion Statement
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 3, 2012
Beer brand Heineken is partnering with Los Angeles-based retailer Union LA a ...