- Popular Baseball Players Score With Brand Marketers
MediaDailyNews, Wayne Friedman - Friday, March 25, 2011
A big baseball market and big names can secure players big dea ...
- Google Book Decision Becomes Mistake For Authors, Advertisers, Humanity
SearchBlog, Laurie Sullivan - Monday, March 28, 2011
The Google books project might be dead, but it appears at lea ...
- Life Imitates Ad: Calif. Town Becomes 'Raisinets City'
MediaDailyNews, David Goetzl - Thursday, March 24, 2011
Sun Life Financial has been running a clever spot where a coup ...
- Huge Forges Global Partnership With Lowe
Online Media Daily, - Thursday, March 24, 2011
Six months after expanding overseas, Interpublic's Huge has scored its biggest internation ...
- Denny's Web Series Gets Silverman 'Warts' and All
VidBlog, Steve Smith - Thursday, March 24, 2011
Apparently conversations about cutting open Sea Captains for warmth and "anal wart ...
- Video (Really) Everywhere: Corning's Brilliant Fantasy for the Video Industry
VidBlog, Steve Smith - Monday, March 21, 2011
The digital video industry has its hands full already just trying ...
- Consumers More Likely to Complain to Peers about Bad Brand Experiences
The Social Graf, Erik Sass - Tuesday, March 15, 2011
Twenty-six percent of American consumers say they are "far more likely" ...
- Hitting Multichannel Touchpoints Drives Brand Success
Online Media Daily, Gavin O'Malley - Friday, March 11, 2011
From mobile and social to store branches and call-centers, it's critical th ...
- Youth Marketing Means Influencing The Influencers
MediaDailyNews, Wayne Friedman - Wednesday, March 9, 2011
Youth-targeted grassroots marketing can be a difficult job -- but not impossibl ...
- Google Android Malware Threatens Brand Reputation, Consumer Data
Online Media Daily, Laurie Sullivan - Wednesday, March 2, 2011
An open architecture aimed at building a variety of useful applications f ...