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2016 Events Calendar
Publishing Insider Summit
October 10 - 13, 2016, Austin
TV Insider Summit
October 16 - 19, 2016, Mohonk
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 26, 2017, New York City
Email Insider Summit Europe
January 30 - February 2, 2017, The Alps
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September 29, 2016, NYC
September 29, 2016, NYC
September 28, 2016, NYC
September 28, 2016, NYC
September 27, 2016, NYC
September 26, 2016, NYC
OMMA at Advertising Week
September, 2016, NYC
Brand Marketers Summit - Cross-Channel
August 24 - 27, 2016, Lake Tahoe
Programmatic Insider Summit
August 21 - 24, 2016, Lake Tahoe
IoT Marketing Forum
August 3, 2016, NYC
Masters of Media Selling
August 2 - 4, 2016, NYC
July 19, 2016, LA
Agency of the Year
Content Marketing Insider Summit
Cross-Channel Marketing Insider Summit
Digital Out of Home Awards
Future of Media
Marketing Automotive Awards
Marketing Sports: Soccer in America
Mobile Insider Summit
OMMA at Internet Week
OMMA at SXSW
OMMA Audience Buying
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OMMA Programmatic in New York
OMMA Programmatic TV
OMMA San Francisco
Online All Stars
Social Media Insider Summit
Video Insider Summit
Creative Media Awards (January 26, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
Marketing Automotive Awards (March 24, 2016, NYC)
Online All Stars (January 27, 2016, NYC)
Agency of the Year (January 21, 2016, NYC)
Digital Out of Home Awards (November 3, 2015, NYC)
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Results for branded content
How To Be Successful At Content Marketing
Around The Net In EU Email Marketing, Sean Hargrave - Friday, September 30, 2016
Some 88% of B2B companies and 76% of B2C companies are doing ...
Unilever Launches Content Divisions
Around the Net In MAD London, Sean Hargrave - Friday, September 30, 2016
The FMCG giant has partnered with agency group Oliver to create U-Studio. ...
Dear Brands: Sorry We Haven't Mentioned It, But Half Of Us Are Ignoring You
London Blog, Sean Hargrave - Thursday, September 29, 2016
Nearly half of Brits are zoning out brands that pursue them in ...
Time Inc., Jash Partner To Create Comedy Content For Advertisers
Publishers Daily, Sara Guaglione - Wednesday, September 28, 2016
Time Inc. is investing in a new comedy content vertical for advertisers: ...
Nearly Half Of Brits Ignore Branded Social
Around the Net In MAD London, Sean Hargrave - Wednesday, September 28, 2016
Almost half of Brits (40%) "actively ignore" social posts or ads from ...
Knotch Launches Integrated Intelligence Suite For Brand Marketers
Real-Time Daily, Tobi Elkin - Wednesday, September 28, 2016
Knotch, a provider of real-time intelligence on digital marketing, announced a redesign ...
Branded Content Is King
MAD, Larissa Faw - Monday, September 26, 2016
Goldman Sachs has set up its own in-house studio that serves as ...
Study: Branded Content Doubles Recall Compared to Display Ads
Mediapsssst, Richard Whitman - Sunday, September 25, 2016
According to this new study conducted by IPG Media Lab, Forbes and ...
Branded Content Is Key To Growth
Supply-Side Insider, Gretchen Tibbits - Friday, September 16, 2016
Reactions to the phrase "branded content" today span a spectrum from "the ...
Honda Motor Europe Appoints DigitasLBi As European Content Agency
Around the Net In MAD London, Sean Hargrave - Thursday, September 15, 2016
Honda Motor Europe has appointed DigitasLBi as its pan-European content agency of ...
'Guardian' Advises Brands To Push A Sales Message In Branded Content
Around the Net In MAD London, Sean Hargrave - Tuesday, September 13, 2016
The Guardian's commercial strategy director Adam Foley believes too many brands that ...
Can Brand And Tactical Native Advertising Coexist?
London Blog, Sean Hargrave - Tuesday, September 13, 2016
Native advertising that aggressively pushes sales? Yes, to a point -- but ...
HIRO Media Launches Programmatic Video Content Marketing Engine
Real-Time Daily, Tobi Elkin - Monday, September 12, 2016
Programmatic video provider HIRO Media announced a new programmatic video content marketing ...
Advertisers Look To Emotional 'Moments' To Drive Engagement, Content Experiences
MediaDailyNews, Laurie Sullivan - Thursday, September 8, 2016
Advertisers are increasingly moving toward a focus on consumer behavior that creates ...
Sponsored Content And Editorial Integrity
Online Publishing Insider, Paolo Gaudiano - Thursday, September 1, 2016
Worrying that sponsored content will erode reader trust is as if Captain ...
Marriott Targets Millennials With Content Series
Marketing Daily, Tanya Gazdik - Thursday, September 1, 2016
Marriott is developing a six-part content series targeting Millennial career women. The ...
Cheetah Mobile Pivots To Content After Purchase Of News Republic
Mobile Marketing Daily, Ben Frederick - Friday, August 19, 2016
Cheetah Mobile, a Chinese software company, announced its recent acquisition of News ...
Boston.com Taps Taboola For Cross-Platform Audience Engagement, Monetization
Real-Time Daily, Tobi Elkin - Wednesday, August 17, 2016
Taboola on Wednesday announced that Boston.com will partner with it to integrate ...
The Branded Content Studio Experiment Is Over
Publishers Daily, Ben Young - Thursday, August 11, 2016
The tide is going out on the majority of so-called "native studios," ...
Report Finds Branded Content Campaigns Grew 75% In Q2
Native Insider, Tobi Elkin - Thursday, August 11, 2016
A global report tracking the performance of branded content in the second ...
Adidas Picks AllTogetherNow For Content Strategy
Around the Net In MAD London, Sean Hargrave - Wednesday, August 10, 2016
The brand's consumer engagement content playbook is designed to be a set ...
Honey, Let's Stay In For The Month
MAD, Steve McClellan - Tuesday, August 9, 2016
That's the concept for a new branded content series soon to be ...
Brands Produce More Variations For Fewer Campaigns
SearchBlog, Laurie Sullivan - Tuesday, August 9, 2016
About 48% of views that a campaign will gain occur in its ...
Are You Ready For Olympic Brand Jacking?
London Blog, Sean Hargrave - Wednesday, August 3, 2016
Rio will be a content marketing bonanza, and now that the rules ...
CNN International Partners With Sharethrough On Native, Branded Content Ad Formats
Real-Time Daily, Tobi Elkin - Wednesday, August 3, 2016
CNN International Commercial on Wednesday said it will use Sharethrough software to ...
Swarovski Puts Focus On Content
Around the Net In MAD London, Sean Hargrave - Monday, August 1, 2016
Swarovski is upping the ante when it comes to content after appointing ...
'Guardian' Loses GBP69M, But Gains More Than 50,000 Paying Members
Around the Net in Real-Time, Tobi Elkin - Thursday, July 28, 2016
has confirmed losses of £69m for the last financial year ...
TransferWise Partners With NFL Rookies
Marketing Daily, Tanya Gazdik - Thursday, July 28, 2016
Peer-to-peer international money transfer platform TransferWise is partnering with two NFL rookies ...
Fox Networks Group Cuts Video Ad Deal With Mondelez
Television News Daily, Wayne Friedman - Monday, July 25, 2016
Mondelez, whose brands include Nabisco, Oreo, Chips Ahoy!, Cadbury, Belvita, and Dentyne, ...
Using AI And Machine Learning To Personalize Content
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, July 25, 2016
We spoke with IRIS.TV's Rohan Castelino about its Its video personalization solution ...
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