- Lexus LS: Locales, Lifestyle, Looks, Lickety-Split Performance
Marketing Daily, Karl Greenberg - Monday, October 29, 2012
The new campaign for the 2013 Lexus touts performance, exotic locales a ...
- Smartphone Apps Market Cigarettes To Kids
Marketing Daily, Karl Greenberg - Thursday, October 25, 2012
A new study published in the journal Tobacco Control suggests smartphone applicatio ...
- ESPN Continues Near Top In 'Forbes' Brand Rankings
MediaDailyNews, David Goetzl - Thursday, October 18, 2012
Trailing only Nike but leading Adidas by a wide margin, ESPN remain ...
- Study: Facebook's Brand Value Beats Rivals
Online Media Daily, Gavin O'Malley - Tuesday, October 16, 2012
Overtaking Google and Apple, Facebook's overall brand value bested any other ...
- GM Moves Ferguson From Beltway To Caddie
Marketing Daily, Karl Greenberg - Tuesday, October 9, 2012
General Motors has tapped its Washington, D.C. policy guy to oversee Cadilla ...
- Greeting Card Market Hurt By Digital
Around the Net In Brand Marketing, Karl Greenberg - Monday, October 8, 2012
Paper greeting cards are now seen as optional as digital and soci ...
- In A Marketing First, Chanel Uses Brad Pitt for No. 5
Marketing Daily, Sarah Mahoney - Friday, October 5, 2012
For a 90-something-year-old brand, Chanel No. 5 has always been something ...
- Oreo Daily Twist Takes Times Square
Marketing Daily, Karl Greenberg - Tuesday, October 2, 2012
Oreo's Daily Twist campaign takes over Times Square on Tuesday, with ...
- Why Was KitchenAid Tweeting the Debate?
The Social Graf, Erik Sass - Thursday, October 4, 2012
In case you missed it, during the first debate last night so ...