- Tap Me, Touch Me, Swipe Me: Tablets Flex Some Branding Muscle
Mobile Insider, Steve Smith - Tuesday, April 30, 2013
Tablets have already captured many media buyers' hearts, but new ad effectivene ...
- Most-Damaged Brands
Around the Net In Brand Marketing, Karl Greenberg - Monday, April 29, 2013
Here's The Consumerist's list of most damaged brands because of bad leadershi ...
- Heinz Ketchup Gets Social Lift From 'Mad Men' Exposure
Marketing Daily, Karlene Lukovitz - Wednesday, April 24, 2013
Seems that, aside from the ego boost, brands still alive today th ...
- Facebook Revamps Mobile Brand Pages
Online Media Daily, Mark Walsh - Tuesday, April 23, 2013
Continuing to enhance its mobile offerings, Facebook on Tuesday unveiled a n ...
- Facebook Tops All Global Brands
Online Media Daily, Gavin O'Malley - Tuesday, April 16, 2013
Thanks to continued innovation, Facebook remained the top global brand for t ...
- Warby Parker Redefining The "Web Brand"
Around the Net In Online Marketing, Gavin O'Malley - Monday, April 15, 2013
Om Malik sees great significance in online eyewear brand Warby Parker openi ...
- Scoring Brands By Searching Social In Real-Time
Real-Time Daily, Tyler Loechner - Wednesday, April 10, 2013
Here's a combination of three things the advertising industry loves: search, socia ...
- MLB Inks Deal With Kellogg
Marketing Daily, Karl Greenberg - Monday, April 8, 2013
Kellogg and MLB have inked a multi-year that makes the CPG compa ...
- Increase In Customer Service Experiences Shared Via Social Media, Sites
Online Media Daily, Gavin O'Malley - Tuesday, April 9, 2013
Good or bad, customer service has always been closely tied to t ...
- Colorado Launches Brand Campaign
Marketing Daily, Karl Greenberg - Tuesday, April 2, 2013
It's Rocky Mountain High, as Colorado launches its largest ever brand campaig ...