- P&G Quarter Of A Way Through Its Brand Cull - Duracell Spun Out
Around the Net In MAD London, Sean Hargrave - Monday, October 27, 2014
P&G boss AG Lafley said that over the past five quarters t ...
- If You're A Brand, Don't 'Engage' Me -- Back Up Your Product
Online Media Daily, George Simpson - Thursday, October 23, 2014
In a largely self-congratulatory rant, a Unilever VP for PR, wrote: "Bran ...
- Major Brands Sign Up To Facebook 'Client Council'
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
Unilever, Red Bull, Mondelez, Samsung, BMW, Procter & Gamble and Volkswagen a ...
- Hershey's, Oreos, Doritos and Cheetos All Take Backseat To iPad
Marketing Daily, Aaron Baar - Tuesday, October 14, 2014
"It's iconic of what we see in the kids' space. Tablets ha ...
- Apple Most Valuable Global Brand, Google Second
Around the Net In MAD London, Sean Hargrave - Friday, October 10, 2014
Apple's and Google's popularity show no signs of waning after they beca ...
- Telefonica, Visa Europe Sound Off Against Programmatic
Around the Net in Real-Time, Tyler Loechner - Thursday, October 9, 2014
"The idea of automated programmatic advertising sends 'alarm bells' ringing for so ...
- Capital One Acquires Design Firm Adaptive Path
MediaDailyNews, Laurie Sullivan - Friday, October 3, 2014
What's in your wallet? Perhaps something designed by the creative team ...