- Boost Mobile Launches 'Spokesbattle'
Marketing Daily, Aaron Baar - Thursday, May 29, 2014
"Boost wants to be top of mind with consumers, and this wi ...
- Benched BoSox Reporter Jenny Dell Officially Leaves NESN
Around the Net In MAD Boston, Val Brickates Kennedy - Thursday, May 29, 2014
Benched Red Sox sideline reporter Jenny Dell officially leaves NESN, the Bost ...
- TV Cord-Cutters Have No Regrets
MediaDailyNews, Wayne Friedman - Wednesday, May 28, 2014
A majority of "cord-cutters" are clearly happier -- largely due to le ...
- ESPN's Bodenheimer Exits Cabler
MediaDailyNews, Wayne Friedman - Tuesday, May 27, 2014
Another senior Disney-ABC Television executive is departing the company: ESPN Executive Chairm ...
- Comcast Hires One Of Biggest Teams Ever To Lobby For Merger
Around the Net In Media, Phyllis Fine - Monday, May 26, 2014
Working toward its proposed merger with Time Warner Cable, Comcast is "fieldi ...
- Bravo Spends Its Summer At The Circus
MAD, Larissa Faw - Friday, May 23, 2014
A new campaign features 36 Bravo network stars, as well as ...
- Paid TV, ISP Consumer Satisfaction Rates Dropping
Marketing Daily, Aaron Baar - Thursday, May 22, 2014
According to the American Customer Satisfaction Index, Internet service providers only g ...
- Time Warner, Comcast, Hit Bottom In Customer Satisfaction Survey
Around the Net In Media, Phyllis Fine - Wednesday, May 21, 2014
On the road to their merger, Time Warner Cable and Comcast scor ...
- The BET Awards Kick Off Summer Of Ford
Marketing Daily, Karl Greenberg - Wednesday, May 21, 2014
The BET Awards program kicks off a lineup experiential Ford plans th ...
- FCC: Cable Prices Continue To Climb, Even In Competitive Areas
MediaDailyNews, Wayne Friedman - Tuesday, May 20, 2014
A recent Federal Communications Commission study says the average expanded basic ...
- AT&T Deal For DirecTV Faces Questions
Marketing Daily - Top of the News, Thom Forbes - Monday, May 19, 2014
AT&T's $48.5 billion agreement yesterday to purchase satellite TV operator DirecTV a ...
- AMC To Add 3 Unscripted Series
MediaDailyNews, Fern Siegel - Friday, May 16, 2014
AMC, which achieved acclaim for its original series -- "Mad Men," "Breaki ...
- Univision Unveils New Cable, Digital Shows at Upfront
MediaDailyNews, Erik Sass - Thursday, May 15, 2014
With more marketers focusing on U.S. Hispanics, Univision's upfront presentation this we ...
- TNT Focuses On New Drama, Brand Push
MediaDailyNews, Wayne Friedman - Wednesday, May 14, 2014
TNT's new prime-time programming -- heavy on drama -- will get so ...
- Birchbox Takes Beauty Message To TV
Marketing Daily, Sarah Mahoney - Wednesday, May 14, 2014
With its latest expansion efforts, including opening a physical store, acquiring ...
- More Commercial Clutter On Cable Than Broadcast
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2014
Although cable networks are slowly trimming the number of commercials in the ...
- Olympusat Bows New Hispanic Cable Channels
MediaDailyNews, Erik Sass - Tuesday, May 13, 2014
The rapidly growing U.S. Hispanic cable TV marketplace is getting even bigg ...
- Cablevision Systems Loses More Video Subscribers, But Q1 Ad Revenues Soar
MediaDailyNews, Wayne Friedman - Friday, May 9, 2014
Cablevision Systems Corp. continued to lose ground with its video subscribers, b ...
- Fox Pushes For C7 Ratings, Boosts Revenues By 12% In 3Q
MediaDailyNews, Wayne Friedman - Thursday, May 8, 2014
Just days before Fox's upfront TV presentation -- as well as oth ...
- What We Can Learn From The Failures Of NBC Latino And CNN Latino
Engage:Hispanics, Lee Vann - Thursday, May 8, 2014
Earlier this year, we saw the closure of two major efforts ...
- Viewers Getting More Channel Choices, Still Watching Only 17 Total
TV Watch, Wayne Friedman - Thursday, May 8, 2014
In 2013, the average number of TV channels in a typical U. ...
- NECN's News Director, Asst. News Director Leave Station
Around the Net In MAD Boston, Val Brickates Kennedy - Wednesday, May 7, 2014
New England Cable News's news director and assistant news director have bo ...
- Discovery Ad Revs Get Small Uptick In U.S., Global Sees Double-Digit Gains
MediaDailyNews, Wayne Friedman - Tuesday, May 6, 2014
Discovery Communications' U.S. advertising revenues moved up by mid-single percentage increases duri ...
- WB Pictures, TBS Screen Major 'Edge' Marketing Deal
MediaDailyNews, Wayne Friedman - Tuesday, May 6, 2014
Offering up a first-of-its-kind movie promotional deal, Turner Broadcasting and sister compa ...
- Bowlmor AMF Launches Campaign To Tout Its AMF Centers
Marketing Daily, Karl Greenberg - Tuesday, May 6, 2014
Bowling isn't exactly an extreme sport; it's not sexy, doesn't involve bung ...
- Hallmark Channel Posts Modest Revenue Gains
MediaDailyNews, Wayne Friedman - Friday, May 2, 2014
Crown Media Holdings -- the company of Hallmark Channel and the Hallma ...
- Viacom Reports Big Spikes In Global Ad Biz, Will Buy UK's Channel 5
MediaDailyNews, Wayne Friedman - Thursday, May 1, 2014
Viacom posted somewhat weak U.S. advertising growth in its second fiscal quart ...
- AT&T Rumored To Buy DirecTV
MediaDailyNews, Wayne Friedman - Thursday, May 1, 2014
AT&T may be looking to get back into the traditional pay ...