- NEW! A Billboard In Peru That Purifies The Air
Out to Launch, Amy Corr - Wednesday, April 30, 2014
Talk about a game-changer. A billboard that purifies air in construction zone ...
- Ad Council CEO Peggy Conlon To Retire
MAD, Steve McClellan - Tuesday, April 29, 2014
Conlon joined the organization in 1999 and is credited with revolutionizing h ...
- BBDO Clients Collaborate On Ad About Autism
MAD, Steve McClellan - Monday, April 28, 2014
Three different clients participated in the groundbreaking ad that emphasizes the importan ...
- Updates To SEO
Marketing: Causes, Lauren Kade - Monday, April 28, 2014
It's been awhile since we checked in on the latest in sear ...
- Is Gen Y Powering Fur's Comeback?
Marketing Daily, Sarah Mahoney - Thursday, April 24, 2014
As sustainability debates have become more nuanced, many Millennial fashionistas are n ...
- Missing Kids Stamps Send Hope With Every Letter
Out to Launch, Amy Corr - Wednesday, April 23, 2014
Lowe Roche created an installation this month at The Beverley Hotel ...
- ConAgra, Spark Use Social Media To Seed Hunger Campaign
MAD, Larissa Faw - Friday, April 18, 2014
Spark is using social media tool Thurderclap to give ConAgra's fight again ...
- Evian Unleashes Social Follow-Up To 'Baby & Me 2'
Marketing Daily, Karlene Lukovitz - Monday, April 21, 2014
In addition to having released a teaser video prior to debuting t ...
- IPG Has Paid Income Taxes The Past Five Years
Mediapsssst, Richard Whitman - Thursday, April 17, 2014
Wait, didn't we say just the opposite in a headline yesterday? Y ...
- Macy's Reignites American Icons Campaign
Marketing Daily, Sarah Mahoney - Thursday, April 17, 2014
Macy's is revisiting last year's American Icons marketing campaign, this time tappi ...
- Nestle USA In Hispanic Shopper Marketing Initiative
Marketing Daily, Karlene Lukovitz - Thursday, April 17, 2014
In the "Set the Table" campaign, running from April through December und ...
- L'Oreal Paris Launches Melanoma Awareness Campaign
Marketing Daily, Karl Greenberg - Thursday, April 10, 2014
L'Oreal Paris has tapped Eva Longoria, Aimee Mullins, Lea Michele, Diane Keato ...
- SodaStream Targets Ocean Pollution, With Light Touch
Marketing Daily, Karlene Lukovitz - Wednesday, April 9, 2014
The aim is very much in earnest: To encourage consumers around t ...
- Special Olympics Uses Social Media To Combat Casual Use Of The R-Word
MAD, Steve McClellan - Friday, April 4, 2014
Y&R and VML teamed with the Special Olympics to spread the messa ...
- Little League Swings Social Bat; Dons Oakley As Sponsor
Marketing Daily, Sarah Mahoney - Friday, April 4, 2014
And for every uploaded memory, Little League is then donating $1 ...
- Activision, 72andsunny Launch Major Job Placement Effort For Vets
MAD, Larissa Faw - Wednesday, April 2, 2014
The client has created The Call Of Duty Endowment, which is design ...
- H&M, Zara Back 'Fashion Loved By Forest' Campaign
Marketing Daily, Sarah Mahoney - Wednesday, April 2, 2014
The world's two largest fashion brands -- H&M and Zara -- ha ...
- In Mobile Basket, Saatchi Scrambles Faberge Eggs
Marketing Daily, Sarah Mahoney - Tuesday, April 1, 2014
"Egg hunts are centuries old. But the app we designed, using Nomi ...