- Zeitgeist: A Change Is Gonna Come
Media Magazine, Brian Terkelsen - Tuesday, July 22, 2008
It doesn't take a presidential candidate to point out that these a ...
- The Consumer: Watching Us Watching You
Media Magazine, - Tuesday, July 22, 2008
Weezer just launched a brilliant video to promote its latest single, "Po ...
- Five Steps For Overcoming Barriers To Online Investment
Online Media Daily, Steve Latham - Thursday, July 31, 2008
Despite changing media consumption patterns, online accounts for only 7% of med ...
- Do We Need Another...
Online Spin, David Berkowitz - Thursday, July 31, 2008
It often seems like there's zero correlation between how much a technologic ...
- Painting Ourselves Into A Corner
Marketing Daily, Jeff Einstein - Wednesday, July 30, 2008
We called it the Golden Age of Television not only because ...
- Social Networks: Show Me The Media
Online Media Daily, Rob Crumpler - Wednesday, July 30, 2008
If you can define "social media," please stand up. Time and ti ...
- What Is Stuart Elliott Doing On Facebook Shilling For Canadian Club?
Marketing Daily, Nina Lentini - Tuesday, July 29, 2008
Finding oneself in an ad unexpectedly is a worrisome prospect. I enj ...
- How Seeding Can Produce Viral Velocity For Widgets And Social Applications
Online Media Daily, Marcia Kadanoff - Tuesday, July 29, 2008
Viral marketing has evolved from experimental guerrilla marketing to an essential eleme ...
- What Is Stuart Elliott Doing On Facebook Shilling For Canadian Club?
Online Media Daily, Nina Lentini - Tuesday, July 29, 2008
Imagine my surprise when I clicked on my Facebook newsfeed Monday morni ...
- Social Media's New Headline: Web Changes World
Online Spin, Joe Marchese - Tuesday, July 29, 2008
Virtual activities in social media have the potential to drive real-world action ...
- Dialing For Dollars: The Price of Gas?
TV Board, Mitch Oscar - Tuesday, July 29, 2008
Sometimes I'm forced to hire a sitter for Jango, my 85-pound gold ...
- Audience Fragmentation Challenges Media-Buying Process
Online Media Daily, Ryan , Anand Subramanian - Monday, July 28, 2008
Common sense (and the Advertising Research Foundation) says that the "editorial" conte ...
- School's Out; Shopping's In
Online Spin, Seana Mulcahy - Monday, July 28, 2008
It seems all you read or hear about is high gas price ...
- Press Releases We Wished We'd Gotten
Online Media Daily, George Simpson - Friday, July 25, 2008
Hoboken, N.J. -- NoTractionferUs.com, creators of yet another platform to help publishe ...
- The Role Of Auditing In Emerging Media
Online Media Daily, Bill Perry - Friday, July 25, 2008
I'd like to address a recent column published in Metrics Insider ...
- What Are The Chances?
Online Spin, dave.b , Max Kalehoff - Friday, July 25, 2008
What are the chances you end up marrying your college sweetheart, w ...
- Will Smith: The Brand
Marketing Daily, Aaron Baar - Thursday, July 24, 2008
According to a study, Smith is the most likeable celebrity, with 8 ...
- Online CSI: Conversion Sequence Investigation
Online Media Daily, Ann Hoey - Thursday, July 24, 2008
Forensic Science - it's everywhere. Tune into network TV any night ...
- Kiss Your Registered Users Goodbye
Online Spin, David Berkowitz - Thursday, July 24, 2008
If a user registers on your site but does so through ...
- Return To Profitability
Marketing Daily, Robert Passikoff - Wednesday, July 23, 2008
If you try to put aside the nasty comments about PCs a ...
- Media X: Imagine That
MediaDailyNews, Jack Feuer - Wednesday, July 23, 2008
Anybody know where I can buy a shotgun? I'm going to ne ...
- Making Sense Of The Ad Network Craze
Online Media Daily, Amir Ashkenazi - Wednesday, July 23, 2008
Let's face it, the rapid growth of video ad networks is creati ...
- Sales With a Smile, Customer Service, And My Honeymoon
Online Spin, Cory Treffiletti - Wednesday, July 23, 2008
Many people practice "sales with a smile" but very few people practi ...
- An Ad Man On 'Mad Men'
Marketing Daily, Patrick Scullin - Tuesday, July 22, 2008
It shows our profession in a glorious time as a business a ...
- The New Name-Economy Of The New World
Online Media Daily, Naseem Javed - Monday, July 21, 2008
The top one percentile of the global brand name identities also caus ...
- Logo Change: A Kinder, Gentler, Cooler Wal-Mart?
Marketing Daily, Andrew Bogucki - Friday, July 18, 2008
Wal-Mart is a mighty big ship to turn around, with a fa ...
- The Art Of Satire?
Online Media Daily, George Simpson - Friday, July 18, 2008
Taking note of the flood of publicity that attended
The New Yorker'- How Marketers Can Manage Brands Online
Online Media Daily, Jed Alpert - Thursday, July 17, 2008
Although Web marketing has established itself as a key element in companie ...
- Propelling Mobile Marketing To The Next Level
Online Media Daily, Nick MacShane - Wednesday, July 16, 2008
The use of mobile technology as a means of reaching consumers ...
- The Infrastructure For Automating Media Planning
Online Spin, Cory Treffiletti - Wednesday, July 16, 2008
The rapid growth of SEM management services, the ad networks and ...