- Time To Get Serious About E-commerce
Marketing Daily, Seth Besmertnik - Thursday, December 29, 2011
This good news has many marketers dancing with glee, knowing they a ...
- Partnerships With Staying Power
Marketing Daily, Julie Lundy Purser, Simon Thun - Tuesday, December 27, 2011
Here's what celebrities can learn from business winners. ...
- The Secret To Box Office Success
Marketing Daily, Steven Horn - Friday, December 23, 2011
We've seemingly skipped over the feel-good movies that usually become instant classi ...
- Trends That Shaped '11, Hold Promise For '12
Marketing Daily, Peter Ghali - Friday, December 23, 2011
With new online channels emerging and the challenges they bring, marketers shou ...
- The Lean Agency
Marketing Daily, Riley Gibson - Thursday, December 22, 2011
Every agency executive knows that consumer insight is key, but the w ...
- 3 Marketing Mega Trends For 2012
Marketing Daily, Andy Crestodina - Tuesday, December 20, 2011
I am in the middle of 1,000+ conversations per year about marketi ...
- Heading Toward Gamification Nation
Marketing Daily, Len Stein - Wednesday, December 21, 2011
When considering gamification-based marketing, remember these rules. ...
- Resurrecting The List Rental Industry
Marketing Daily, Dave Scott - Wednesday, December 21, 2011
With an average tenure of 22.9 months, today's CMO is one positi ...
- It's A Wonderful, Trackable Life
Marketing Daily, Geoff Gieron - Tuesday, December 20, 2011
Every time a bell rings, an advertiser gets his wings... ...
- Keep Your App Relevant After Download
Marketing Daily, Andy Lynn - Tuesday, December 20, 2011
Companies spend tens of thousands of dollars developing their app, including mont ...
- Can Lowe's Win Muslim Customers Back?
Marketing Daily, Lisa Mabe-Konstantopoulos - Monday, December 19, 2011
It may take Lowe's a long time to clean up the me ...
- What Is Digital Place-based Media?
Marketing Daily, Sue Danaher - Friday, December 16, 2011
Our industry's tremendous revenue gains over the past couple of years notwithstandin ...
- Shopping Pops With Chopping Blocks
Marketing Daily, Liz Aviles, Erin Yazgan - Thursday, December 15, 2011
Ditch the "dumb dad" stereotype and reach out to the 21st-century ...
- The Price Is Right ...
Marketing Daily, Rod Witmond - Wednesday, December 14, 2011
... to start experimenting with online and mobile banking for sales a ...
- Groupon Is Hitting the Wall: Does It Have A Future Beyond Daily Deals?
Online Media Daily, William Hsu - Wednesday, December 14, 2011
To meet Wall Street's expectation that is priced into its valuation, Group ...
- What Apps Can Teach Brands
Marketing Daily, Drew Neisser - Tuesday, December 13, 2011
I flat out love apps. Every time I discover a new o ...
- Back To The Corner Store With Data-driven Creative
Marketing Daily, Stewart Logan - Monday, December 12, 2011
This data-driven approach has significant implications for the traditional creative agency, particular ...
- Take 'In-Language' Seriously ... In The U.S.
Marketing Daily, Louis F. Provenzano, Jr. - Friday, December 9, 2011
If you are going to market in another language, be careful th ...
- Think About Developing A Social Media Plan
Marketing Daily, Martin Bishop - Thursday, December 8, 2011
I'm focusing on planning social media programs and have 10 criteria f ...
- Don't Follow Overstock Down Wrong URL
Marketing Daily, Stephen Pickens - Wednesday, December 7, 2011
Overstock.com's recent about-face on its rebranding effort, which involved changing its well-kno ...
- 5 Tips To Keeping Your App Relevant
Marketing Daily, Andy Lynn - Tuesday, December 6, 2011
Companies can now build engaging apps that can be accessed from anywhe ...
- Persuasive Design Can Put Jingle In Sales
Marketing Daily, Ayesha Mathews-Wadhwa - Tuesday, December 6, 2011
Just what is it about the smell of cinnamon and cloves th ...
- 'Hugo': Four Stars For 3D
Marketing Daily, Tom Siebert - Monday, December 5, 2011
It took a real filmmaker to make me believe again that ...
- 3 Online Advertising Trends To Watch In '12
Marketing Daily, Cella M. Irvine - Monday, December 5, 2011
The same things that excited us about digital in 2011 will s ...
- You Need More Than A Great Site In '12
Marketing Daily, Chris Chariton - Friday, December 2, 2011
Because your target audience and customers use a variety of online sourc ...
- Today's Women: Power, Yet Expectations
Marketing Daily, Kathy Oneto - Friday, December 2, 2011
What marketers can learn about three generations of women and how ...
- Mobile First In 2012
Marketing Daily, Zephrin Lasker - Thursday, December 1, 2011
If you are a digital marketer, here is a prediction that y ...
- Strategies To Optimize Your Web Site
Marketing Daily, Glenn Conradt - Wednesday, November 30, 2011
Product merchandising in brick-and-mortar shops has evolved into a refined and test ...
- Affluents May Be Best Gift This Year
Marketing Daily, Scott Marden - Tuesday, November 29, 2011
The holidays are fast approaching; as the number of shopping days dwindle ...
- Conversation And Open Innovation
Marketing Daily, - Tuesday, November 29, 2011
As marketers, Conversation is what we crave. Moving past a broadcast messa ...