- Marissa, Sheryl And The Human Race
Mad Blog, - Thursday, February 28, 2013
The response to Sheryl Sandberg and Marissa Mayer's work stances shared historic ...
- Why Game Shows Won't Replace Panels
Marketing Daily, Drew Neisser - Thursday, February 28, 2013
Rather than moderate a typical panel, I elected to host a ga ...
- Making Social Matter
Marketing Daily, Jason Hoch - Wednesday, February 27, 2013
Broadcast networks and programs cannot simply put out one-way programming anymore a ...
- Four Big Data Misconceptions
Marketing Daily, David Booth - Wednesday, February 27, 2013
Big data is quickly becoming a bigger buzzword in 2013, yet markete ...
- Maximize Online Dollars With Performance Marketing
Online Media Daily, Chris Johnson - Tuesday, February 26, 2013
As a relatively new market and one that has evolved considerably ov ...
- Rethinking Your Operational Blueprint
Marketing Daily, Chris Vaughan - Monday, February 25, 2013
As a marketer, how can you strive to walk the talk, ensu ...
- The Journey To Customer Experience Maturity
Marketing Daily, Bruce Temkin - Friday, February 22, 2013
Smart companies want to deliver the best customer experience possible because th ...
- Your Customers Are Your Brand Experience
Marketing Daily, Ingrid Froelich - Thursday, February 21, 2013
Brand experience -- your customers' perceptions of their interaction with you ...
- The Whole Story: Parents' Average Week On The Web
Online Media Daily, Mike Bloxham - Thursday, February 21, 2013
We often see stats relating to Web use among different ages a ...
- Facebook's Graph Search Ignites Race To Go Local
Marketing Daily, Jamie Tedford - Wednesday, February 20, 2013
Nearby's new mobile discovery functionality has important implications, but did not genera ...
- Non-Responders: Before You Cut
Marketing Daily, John Giaquinto - Wednesday, February 20, 2013
Looking at non-responders and eliminating them from a future targeted marketing campai ...
- Omnichannel Loyalty Outlook For 2013
Marketing Daily, Michael Hemsey - Tuesday, February 19, 2013
Embrace and act on the four major trends shaping the loyalty indust ...
- Marketing Jobs: Why Location Matters
Marketing Daily, Katja Wald - Monday, February 18, 2013
There is a growing market for marketers to make a living ...
- Think Like The Competition
Marketing Daily, Laura Patterson - Friday, February 15, 2013
As part of developing a go-to-market plan for innovations and/or market strategie ...
- CMOs And COOs: Finally, A Love Story
Marketing Daily, Susan Ganeshan - Thursday, February 14, 2013
Romance might be in the air for some today, but it's ...
- Marketers - Time To Talk Love, Not War
Marketing Daily, Len Stein - Thursday, February 14, 2013
Brand stewards have long employed a litany of military terms -- Strateg ...
- 'Made In America': Why It Matters
Marketing Daily, Andrew Pierce - Wednesday, February 13, 2013
Made in America represents a better way -- a trend that sma ...
- Minimalist Design
Marketing Daily, Tammy Chung - Wednesday, February 13, 2013
Consumers today need to be able to make purchase decisions more quick ...
- Fox's Big Screen Support For Second Screen Siblings
MediaDailyNews, Mike Bloxham - Wednesday, February 13, 2013
The Fox Now app is likely to yield returns as far ...
- Embracing Social: The New Formula for Online Publishers
Online Media Daily, - Wednesday, February 13, 2013
The shift from print to online has been excruciating for many ...
- Right Place, Right Price, Right Time
Marketing Daily, Nanda Sibol - Tuesday, February 12, 2013
The goal of business and marketing is to close the sale, a ...
- 10 Tips For Powerful Shopper Marketing
Marketing Daily, Michael Komasinski - Tuesday, February 12, 2013
The complexity of the shopper journey tests our ability to measure a ...
- Marketing's Push-Pull Problem
Marketing Daily, Robert Wollan - Monday, February 11, 2013
Many marketers have a "push-pull" problem: They spend a lot of ti ...
- 2013 - Beginning Of The End For PR Boomers
Marketing Daily, David Bray - Friday, February 8, 2013
The media landscape is evolving rapidly, and baby boomers are about ...
- I'll Drink To That: Marketing Liquor To A 'SHOTS!' Culture
Marketing Daily, Mike Doherty - Thursday, February 7, 2013
In a culture of extremism, it's easy to see why many bran ...
- 5 Ways Marketing Pros Can Succeed In Digital Media
Marketing Daily, Matthew Gonnering - Thursday, February 7, 2013
Your brand has a story, and it's nearly impossible to tell th ...
- Time To Have Cross-Device Talk With Agency
Online Media Daily, Are Traasdahl - Thursday, February 7, 2013
While there have been some innovative mobile-only ad plays in the la ...
- How To Fix (Or Avoid) Bad Targeting
Marketing Daily, James Green - Wednesday, February 6, 2013
As an industry, we tout better targeting, more precision and increased relevanc ...
- 5 Predictions For The 'Year Of eCommerce'
Marketing Daily, Brian Cohen, Danny Silverman - Wednesday, February 6, 2013
In 2013, CPG marketers will begin to take eCommerce seriously. We predi ...
- What Content Niche Is The Next Big Hit?
MediaDailyNews, Mike Bloxham - Wednesday, February 6, 2013
Neither the food nor the homes category emerged from a vacuum; it ...