- Digital Looks Great, But Interactions Less Consistent
Mobile Marketing Daily, Ben Frederick - Wednesday, April 27, 2016
The majority of people feel that the hallmark of digital experience ...
- Don't Tell 'Em What You Got, Show Them What They Want
Email Insider Europe, Sean Hargrave - Wednesday, April 20, 2016
Retailers need to get away from legacy days of emails shifting sto ...
- NAI Report Finds 100% Compliance, 'Glitches' And Dysfunction Too
Daily Online Examiner, Joe Mandese - Tuesday, April 12, 2016
The Network Advertising Initiative (NAI), a self-regulatory organization set up to ensu ...
- Consumers Still Wary Of Wearables
Marketing Daily, Aaron Baar - Friday, April 8, 2016
"The perception is because of the newness [of the devices], you're goi ...
- CMOs Will Become Customer Experience Officers Within Four Years
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 6, 2016
Some 86% of marketers say they will own the end-to-end customer experien ...
- Nielsen Becomes Strategic Partner For Medialab
MediaDailyNews, Wayne Friedman - Tuesday, April 5, 2016
Time Warner has signed up Nielsen as a strategic partner for i ...