- 2 Industry Vets Join Content Shop Contend
MAD, Larissa Faw - Thursday, May 28, 2015
Jon Sneider joins as CMO/EVP Client Partnership and will be responsible f ...
- Snapchat Hires Ex-Fox Exec To Develop Programs
Around the Net in Video, P.J. Bednarski - Wednesday, May 27, 2015
Though most people only visit Snapchat for a moment, it hopes hiri ...
- Hulu Renews 'Deadbeat' For Another Season
Around the Net in Video, P.J. Bednarski - Wednesday, May 27, 2015
Suddenly programming-aggressive Hulu signs up for another season of "Deadbeat," a come ...
- On Tech Bubbles And Netflix Binges
VidBlog, P.J. Bednarski - Wednesday, May 27, 2015
All of a sudden, there's renewed talk about a tech bubble th ...
- Havas Shops Merged To Form Havas SE Cake
MAD, Steve McClellan - Thursday, May 21, 2015
The two agencies being merged -- in the UK to start ...
- Stop Interrupting, Start Engaging: A Paradigm Shift In Consumer Marketing
MAD, George Moreira - Wednesday, May 20, 2015
Content marketing presents a powerful opportunity for brands in the digital ag ...
- SMG Teams With Storyful On Social Content Development
MAD, Larissa Faw - Wednesday, May 20, 2015
Storyful's global team of technologists and journalists monitor the social web a ...
- Content May Be King, But Data Is The 'Hand'
Online Spin, Cory Treffiletti - Wednesday, May 20, 2015
The recent news of AOL being acquired by Verizon created a firesto ...
- Snapchat Gets MLB Content
The Social Graf, Erik Sass - Friday, May 15, 2015
Major League Baseball content is coming to Snapchat, at least in abbreviat ...
- Facebook In-App Article Sharing Could Pressure Brands To Develop Content
Around the Net In MAD London, Sean Hargrave - Thursday, May 14, 2015
Facebook is testing an in-app keyword search engine on a small numb ...
- 2015 Digital Newfronts Signal Inflection Point For Content
MAD, Caroline Wilson - Tuesday, May 12, 2015
Over the past few weeks as my eight-months-pregnant self stood in lo ...
- A Tempest In A Periscope
Marketing: Entertainment, Doug Chavez - Thursday, May 14, 2015
Like millions of people, I watched the Floyd Mayweather vs. Manny Pacqui ...
- Zeta Gets Creative, Releases Next Stage Of Dynamic Ad Targeting
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 13, 2015
Zeta Interactive, a customer lifecycle marketing company supported by former Apple C ...
- Stickyeyes Buys Zazzle Media
Around the Net In MAD London, Sean Hargrave - Thursday, May 7, 2015
Stickyeyes has announced the acquisition of content marketing agency Zazzle Media. T ...
- Hello Summer! NYC & Company Welcomes The Heat
Marketing Daily, Karl Greenberg - Wednesday, May 6, 2015
In order to supercharge the season, NYC & Company has launched "Hel ...
- The Trouble With Online Video Is Finding It, Says Digitas' Shlachter
Around the Net in Video, P.J. Bednarski - Wednesday, May 6, 2015
DigitasLBi chief investment officer Adam Shlachter says "discovery" is still the tou ...
- Whoops: Twitter Runs Ads Next To Porn
The Social Graf, Erik Sass - Wednesday, May 6, 2015
This probably isn't what they meant by a high-engagement adjacency. Twitter's Promot ...
- 'Traditional' Upfront Season Gives Way To Anything-Goes 'Content' Bazaar
TVBlog, Adam Buckman - Monday, May 4, 2015
When the upfront presentations finally conclude on May 14, they will ha ...
- Wave Goodbye To Traditional Radio Spots And Say Hello To Custom Content
Engage:Millennials, Brittany Barnic - Friday, May 1, 2015
We've all been there. You're riding along in the car jamming ...