- IBM Benchmark: Multiple Screens Drive Online Holiday Sales
Online Media Daily, Laurie Sullivan - Saturday, November 30, 2013
Black Friday online sales rose 18.9% in 2013 compared with the sa ...
- Triple-Play Subscriptions To Hit 333 Million By 2018
MediaDailyNews, Wayne Friedman - Tuesday, November 26, 2013
Worldwide triple-play subscriptions -- those consumers who buy cable TV, landline pho ...
- Media Spend Up Across The Board
MediaDailyNews, Wayne Friedman - Monday, November 25, 2013
Media spending was moderately up in October, with digital and TV spendi ...
- Cross-Platform Media Consumption Up For Young Kids
MediaDailyNews, Wayne Friedman - Thursday, November 21, 2013
Post-millennial media consumers -- those kids born since 2005 -- are usi ...
- Do Advertisers Wait For Multiscreen Ad Metrics Or Grow Their Business Via Multiscreen Now?
MediaDailyNews, Sean Cunningham - Tuesday, November 19, 2013
By qualifying the future growth of multiscreen campaigns as being largely depende ...
- Ovation Taps Woodward As SVP, Programming/Production
MediaDailyNews, Fern Siegel - Monday, November 18, 2013
Arts cabler Ovation named Scott Woodward senior vice president, programming and productio ...
- MTV, MLB Sign Cross-Platform Deal
MediaDailyNews, Karl Greenberg - Thursday, November 14, 2013
MTV and Major League Baseball have signed a multiyear, cross-platform programming partnersh ...
- IBM Cross-Platform Cloud Campaign Takes On Amazon Services
Online Media Daily, Laurie Sullivan - Thursday, November 7, 2013
IBM launched an aggressive advertising campaign created by Ogilvy & Mather th ...
- Half Of All Ad Campaigns Will Be Multiscreen By 2016
MediaDailyNews, Wayne Friedman - Friday, November 1, 2013
In three years, about half of all media campaigns are expected ...