- Decrease Database Churn To Strengthen Marketing
Research Brief, Jack Loechner - Tuesday, April 28, 2015
According to the Silverpop 2014 Email Marketing Metrics Benchmark Study, the poore ...
- Owning Data Is The Key For Making Good Customer Experiences Even Better
MAD London, Josh Manion - Monday, April 20, 2015
Online retail is a highly competitive market, and Web site-only experiences a ...
- Data Or Creative: The Chicken Or The Egg Dilemma
Marketing Insider: Cross-Channel, Dan Swartz - Monday, April 6, 2015
Tension in the data/creative relationship is probably all too familiar for ma ...