- Fidelity Digital Campaign Aims To Provoke Thought
Marketing Daily, Tanya Gazdik - Tuesday, February 28, 2012
Fidelity Investments is focusing on thought-provoking insights generated by the firm's equit ...
- IAB's Minnium On New Mobile Standards
Marketing Daily, Karl Greenberg - Tuesday, February 28, 2012
Peter Minnium, leader of the program describes it as something of ...
- Gannett Names Murcko President, Sales
MediaDailyNews, Fern Siegel - Tuesday, February 28, 2012
Mary Murcko has been appointed president-sales for Gannett Co. ...
- SMBs Up Ad Budgets For Digital Media
Online Media Daily, Gavin O'Malley - Tuesday, February 28, 2012
Showing power in numbers, small and medium-sized businesses continue to increase the ...
- UK's Largest Digital Radio Network Joins Switchover Body
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 28, 2012
Absolute Radio is now one of many big networks that sit ...
- BBC's Cellan-Jones Named Top Tech Influencer
Around the Net In OMD Europe, Nina Lentini - Tuesday, February 28, 2012
The top 25 media influencers in UK's digital technology space in 20 ...
- 'FT' Pay Wall Bolsters Revs
MediaDailyNews, Erik Sass - Monday, February 27, 2012
One of the first newspapers to implement an online pay wall ...
- Schuchardt To SVP DIgital Sales, MSLO
Online Media Daily, Fern Siegel - Monday, February 27, 2012
Martha Stewart Living Omnimedia named Karen Schuchardt senior vice president of digit ...
- Consumers Getting Fed Up With Digital Ads
Around the Net In OMD Europe, Nina Lentini - Sunday, February 26, 2012
A survey of 4,150 people in the UK and U.S. finds th ...
- Ex-Men's Mag Execs Launch 'Industria'
Around the Net In OMD Europe, Nina Lentini - Sunday, February 26, 2012
Former FHM editor Anthony Noguera and other big names in the men ...
- Ram Truck Boosts Country Music Efforts
Marketing Daily, Karl Greenberg - Saturday, February 25, 2012
Ram Truck is making a big commitment to country music this ye ...
- Scripps Reports TV Gains, Newspapers Slide
MediaDailyNews, Wayne Friedman - Friday, February 24, 2012
Like many TV station groups, the E.W. Scripps Company had some go ...
- Digitas' Chen: Mobile Is Prime In Post-PC Era
Online Media Daily, Mark Walsh - Friday, February 24, 2012
As head of mobile, Chia Chen consults across the Digitas network ...
- Picture Perfect
Engage:Moms, Sara Arnell - Friday, February 24, 2012
A picture is worth a thousand words. Or so the saying goe ...
- Mag Bag: Hearst, Style Coalition Expand Partnership
MediaDailyNews, Erik Sass - Thursday, February 23, 2012
Hearst Digital Media is expanding its partnership with the Style Coalition, ...
- Online Cos. Host Digital Content NewFronts
Online Media Daily, Gavin O'Malley - Wednesday, February 22, 2012
Come April, several online advertising heavyweights are planning to host several upfro ...
- DAA To Require Members To Honor Do-Not-Track Headers
Online Media Daily, Wendy Davis - Thursday, February 23, 2012
The ad industry's self-regulatory group Digital Advertising Alliance now supports the id ...
- Quixote Studios Names Halperin VP, Marketing
Online Media Daily, Fern Siegel - Tuesday, February 21, 2012
Quixote Studios has appointed Stuart Halperin vice president of marketing. ...
- The Digital Voice Of Sports
Marketing: Sports, Rich Calacci - Tuesday, February 21, 2012
Men are predictable. For example, we commit ourselves to an almost slavi ...
- Ad Tracking Goes Digital, Could Save $1B
MediaDailyNews, David Goetzl - Thursday, February 16, 2012
The Association of National Advertisers announced an industry transition from the "curre ...
- Latinos Finding Greater Authenticity in Digital Content
Engage:Hispanics, Andrew Speyer - Thursday, February 16, 2012
This country's big media content producers, whether they produce in Spanish ...
- Digital Viewing Of Traditional TV Rises
MediaDailyNews, Wayne Friedman - Wednesday, February 15, 2012
Video plays on tablets, mobile devices and connected TVs nearly doubled ...
- Arbitron To Measure Radio Streaming, Regain MRC Accreditation
MediaDailyNews, David Goetzl - Tuesday, February 14, 2012
Arbitron COO Sean Creamer said Tuesday the company has developed a "high-lev ...
- DiBart To VP, Metia
Online Media Daily, Fern Siegel - Tuesday, February 14, 2012
Metia, a global digital marketing agency, named Peter DiBart as its n ...
- Horizon Taps Surowiecki As VP, Digital Media
Online Media Daily, Fern Siegel - Tuesday, February 14, 2012
Horizon Media tapped Tim Surowiecki as vice president, digital media, search a ...
- Scion, Attik Revamp Web Site
Marketing Daily, Karl Greenberg - Monday, February 13, 2012
The Torrance, Calif., automaker is in the midst of rolling out i ...
- LifeStyles' SKYN Kicks Off Global Push
Marketing Daily, Karl Greenberg - Tuesday, February 14, 2012
The U.S. portion of the campaign, called "This Changes Everything," includes televisio ...
- Cadillac CTS-V Racer On IRacing.com
Marketing Daily, Karl Greenberg - Monday, February 13, 2012
Team Cadillac Racing is partnering with iRacing.com, an online motorsports simulation gami ...
- TV Drives Revenues In Digital Realm
On Media, Diane Mermigas - Friday, February 10, 2012
The appeal of traditional television to Google and Apple is apparent ...
- Social@Ogilvy Spans Agency To Integrate Digital Strategies
Online Media Daily, Gavin O'Malley - Monday, February 13, 2012
In response to social's spreading influence, Ogilvy & Mather has realigned i ...